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Chancen und Risiken für Automobilzulieferer bedingt durch den Wandel vom Verbrennermotor hin zur Elektromobilität

Chancen und Risiken für Automobilzulieferer bedingt durch den Wandel vom Verbrennermotor hin zur Elektromobilität

          
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About the Book

Studienarbeit aus dem Jahr 2017 im Fachbereich Ingenieurwissenschaften - Fahrzeugtechnik, Note: 1,3, FOM Hochschule für Oekonomie & Management gemeinnützige GmbH, Nürnberg früher Fachhochschule, Sprache: Deutsch, Abstract: Diese Arbeit soll Chancen und Risiken für Automobilzulieferer aufzeigen, die sich mit einem sinkenden Wachstumsmarkt für Verbrennermotoren und einem steigenden Markt für Autos mit Elektroantrieb konfrontiert sehen. Der Autor beschäftigt sich zu Beginn der Arbeit mit einer Analyse der Ist-Situation in Form einer PESTEL-Analyse. Es soll aufgezeigt werden, wie sich der momentane Markt darstellt, da nur mit einer definierten Ausgangslage eine strategische Planung vorgenommen werden kann. Eine weitere Besonderheit dieser Branche ist die steigende Dynamik, mit der die Akteure, z. B. OEM´s oder Zulieferbetriebe, umgeben sind. Flexibilität und eine schnelle Anpassungsfähigkeit gewinnen zunehmend an Bedeutung. Folgend soll beleuchtet werden, welche Komponenten wie stark von einem Wandel betroffen wären. Vom Antriebsstrang bis zu Leichtbaumaterialen zur Gewichtsreduktion, damit abgeschätzt werden kann, in welchem Ausmaß sich der potentielle Wandel auf einzelne Zulieferer auswirken würde. Im Anschluss wird eine Prognose darüber erstellt, wie sich der Markt entwickeln, sich Anforderungen verändern und Absatzzahlen möglicherweise in Zukunft darstellen könnten. Darauf aufbauend werden Chancen analysiert, welche ergriffen werden können, um sich Marktanteile zu sichern und die Technologieführerschaft zu erhalten bzw. nicht zu verlieren. Ebenso werden die Risiken betrachtet, mit denen sich die Firmen konfrontiert sehen. Diese müssen von den Unternehmen spezifisch aufgegriffen werden, welche eventuelle Gegenmaßnahmen zur Folge haben.


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Product Details
  • ISBN-13: 9783668888371
  • Publisher: Bod Third Party Titles
  • Publisher Imprint: Grin Verlag
  • Height: 210 mm
  • No of Pages: 40
  • Spine Width: 3 mm
  • Width: 148 mm
  • ISBN-10: 366888837X
  • Publisher Date: 20 Feb 2019
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Weight: 64 gr


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Chancen und Risiken für Automobilzulieferer bedingt durch den Wandel vom Verbrennermotor hin zur Elektromobilität
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