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Piensa Como Amazon

Piensa Como Amazon

          
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About the Book

En el panorama actual, o estás compitiendo contra Amazon o estás tratando de descubrir cómo aprovecharla para tu negocio. De cualquier manera, es mejor que entiendas su mentalidad, lo que determina cómo funciona. Habiendo trabajado en Amazon en sus primeros años, puedo dar fe de que este libro definitivamente captura la esencia y los principios inquebrantables que hacen de Amazon una empresa como ninguna otra. --Kirk Beardsley, vicepresidente Ejecutivo de Digital en Nordstrom y exdirector de Desarrollo de Negocios en Amazon. Utiliza las herramientas de este libro para resolver los desafíos aparentemente imposibles a los quese enfrenta tu empresa hoy, y tus clientes te lo agradecerán con su lealtad y sus carteras. --James Thomson, socio de Buy Box Experts y exjefe de Amazon Services. Este libro proporciona a los innovadores un marco poderoso para liderar en la era actual de disrupción y transformación digital. Ya sea que tu organización sea una startup de una sola persona o miembro de Fortune 500, las 501/2 ideas de John Rossman permitirán a los ejecutivos y sus equipos repensar su negocio, obsesionarse con los clientes y ganar en la era digital. --Mark Bertolini, expresidente y director ejecutivo de Aetna Inc. Los secretos del líder mundial de ventas por internet


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Product Details
  • ISBN-13: 9786077479147
  • Publisher: Planeta Publishing Corp
  • Publisher Imprint: Planeta Publishing
  • Height: 231 mm
  • No of Pages: 372
  • Spine Width: 23 mm
  • Width: 150 mm
  • ISBN-10: 6077479144
  • Publisher Date: 15 Sep 2020
  • Binding: Paperback
  • Language: Spanish
  • Returnable: Y
  • Weight: 363 gr


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