Ships within 14-16 Business Days Free Shipping in India and low cost Worldwide.
New Lad culture boomed in the 1990s with the publication of mens magazines such as loaded, FHM and Maxim. What were the commercial roots of this boom and what did it say about contemporary masculinity and the dynamics of cultural production? Applying a cultural-economic approach and drawing on interviews with key figures at the sectors leading products, Crewe unwraps the means through which publishing companies comprehended and addressed the mens magazine audience in the 1990s. He argues that it was informal knowledge about cultures of masculinity held by editorial practitioners that was decisive in constituting individual magazines and the overall character of the sector. In exploring the cultural resources, identifications and ambitions around which the market crystallized, Crewe provides an in-depth comparison of the editors and editorial identity of loaded, the pioneer of the mass market, with those of Esquire and Arena, magazines associated with the sectors initial reformation. Clear and comprehensive, this work sheds new light on the commercial assessment and representation of modern masculine culture.About the Author: Ben Crewe is Research Fellow at the Institute of Criminology, University of Cambridge
It Ends with Us Colleen Hoover Rs.274 Rs.499
Times Table - Thick Laminated Preschool Chart Pegasus Team Rs.190
Ikigai Francesc Miralles Rs.1,086 Rs.1,529
Atomic Habits James Clear Rs.551 Rs.799
It Starts with Us Colleen Hoover Rs.384 Rs.699
The Psychology of Money Morgan Housel Rs.295 Rs.399
Life's Amazing Secrets: How to Find Balance and Purpose in your life Gaur Gopal Das Rs.233 Rs.299
Bhagavad Gita: Yatharoop A.C. Bhaktivedanta Swami Prabhupada Rs.455 Rs.650
My First Library: Boxset of 10 Board Books for Kids Wonder House Books Editorial Rs.517 Rs.749
Grandma's Bag Of Stories Sudha Murty Rs.200 Rs.250
Rich Dad Poor Dad Robert T Kiyosaki Rs.519 Rs.752
Indian Polity For Civil Services and Other State Examinations| 6th Revised Edition Laxmikanth, M Rs.736 Rs.995
My first picture book of Shapes and Colours: Picture Books for Children Wonder House Books Rs.29 Rs.49
Representing MenBen CreweRs.10,771 Rs.11,220
Representing MenKenneth MacKinnonRs.2,967 Rs.3,059
Re/Presenting MenJosep M ArmengolRs.6,488 Rs.6,689
Representing Black MenMarcellis BlountRs.3,549
RepresentingS Craig WatkinsRs.4,321
RepresentingS. Craig WatkinsRs.2,382
Life Imprisonment from Yo...Ben CreweRs.1,963 Rs.2,549
Power and Pain in the Mod...Ben CreweRs.7,514
Understanding Prison Staf...Ben CreweRs.2,923 Rs.4,497
Life Imprisonment from Yo...Ben CreweRs.5,998 Rs.8,217
The PrisonerBen CreweRs.2,651 Rs.4,079
Understanding Prison Staf...Ben CreweRs.12,084
The Prisoner SocietyBen CreweRs.7,582
The Prisoner SocietyBen CreweRs.3,280
Representing the Professi... Rs.4,938
Representing the WomanElizabeth CowieRs.2,392
Representing SegregationJoycelyn MoodyRs.2,406 Rs.2,428
Representing SegregationJoycelyn MoodyRs.5,801 Rs.6,080
Representing Barrett ..Manley DanaRs.1,328
Representing the Holocaus...LaCapra DominickRs.5,593
Representing LifeMr Wending MaiRs.917 Rs.988
Harry Potter and the Order of the Phoenix Au Rs.1,563 Rs.2,299
HBR's 10 Must Reads 2023 Adam M. Grant Rs.1,314
General Knowledge Manual 2022| Eighteenth Edition | By Pearson Edgar Thorpe and Showick Thorpe Rs.587 Rs.850
Nomads Anthony Sattin Rs.527 Rs.799
Service with Guru Nanak Debasmita Dasgupta Rs.660 Rs.815
Stellarlune Shannon Messenger Rs.1,333 Rs.1,826
The Guardian Quick Crosswords 3 The Guardian Rs.194 Rs.299
The Penguin Book of Christmas Stories Jessica Harrison Rs.1,205 Rs.1,826
Zen and the Art of Happiness Chriss Prentiss Rs.1,076 Rs.1,223
Concise General Knowledge Manual 2022 | Eighteenth Edition | By Pearson Edgar Thorpe and Showick Thorpe Rs.263 Rs.299
Representing Men Ben Crewe Rs.3,165 Rs.3,263
An OTP has been sent to your Registered Email Id:
Resend Verification Code
