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Home > Language, Linguistics & Creative Writing > Language: reference and general > Writing and editing guides > Visual Composing: Document Design for Print and Digital Media
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Visual Composing: Document Design for Print and Digital Media

Visual Composing: Document Design for Print and Digital Media

          
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About the Book

Moving beyond a how-to book, Visual Composing: Document Design for Print and Digital Media explores the best practices in document design and why these practices work. Chapters consider the five criteria that contribute to effective visual composing (clarity, unity, usability, tone and aesthetics) and how these elements balance to form visually attractive and usable documents. Numerous examples illustrate relevant principles and exercises allow students to both evaluate and design documents. Covering both print and digital media, it presents the research behind best practices and gives students a more sophisticated understanding of why certain design principles are recommended.

Table of Contents:
Introduction 1.      Modifying Typography for Functional Purposes 2.      Modifying Typography to Create a Persona 3.      Establishing Visual Hierarchies 4.      Using Space to Enhance the Readability of Test 5.      Designing the 8.5 X 11 Page 6.      Varying the Size and Shape of the Page 7.      Using Tables to Display Information 8.      Displaying Information in Graphs and Charts 9.      Selecting Integrating Photography 10.  Editing Photography 11.  Using Color 12.  Creating Presentation Materials 13.  Designing for the Web 14.  Print Objects References Index of Names and Terms


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Product Details
  • ISBN-13: 9780131706743
  • Publisher: Pearson Education (US)
  • Publisher Imprint: Pearson
  • Depth: 13
  • Height: 252 mm
  • No of Pages: 288
  • Series Title: English
  • Sub Title: Document Design for Print and Digital Media
  • Width: 204 mm
  • ISBN-10: 0131706748
  • Publisher Date: 15 Jul 2010
  • Binding: Paperback
  • Edition: 1
  • Language: English
  • Returnable: Y
  • Spine Width: 15 mm
  • Weight: 562 gr


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Visual Composing: Document Design for Print and Digital Media
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