Chia Huei WuChia Huei Wu is an Associate Professor at the Minghsin University of Science and Technology in Taiwan. She holds a PhD degree from the Department of Technology Management at the University of Chung Hua. Her research interests include Service Managemet, Marketing Management, Consumer Behavior and E-commerce. She has published more than 30 high-quality articles on SSCI/ SCI/ SCIE journals and also serving on the editorial boards of some journals. Read More Read Less