Darren McCollDarren "Daz" McColl is the global chief brand strategy officer of SapientNitro, where he collaborates with global teams and clients to help create worlds of immersive stories and experiences. McColl brings insight and strategic guidance to man of the world's biggest brands, including Virgin, McDonald's, Nestlé, Mars, Foster's, Burger King, Subway, Footlocker, ESPN, Volvo, Chrysler, and Coca-Cola. He is a sought-after speaker with experience that spans markets worldwide, and his work has earned him many awards, including Effies, New York Festivals, The One Show, Clios, D&AD (Black Pencils), and three coveted Cannes Lions Grand Prix. Read More Read Less