Dave GottwaldDave Gottwald is an associate professor in the Department of Art and Architecture at the University of Idaho, USA. He teaches UI/UX for mobile, experiential design for the built environment, exhibit design, typography, digital imaging, and dsign history. Gottwald's research explores the theming of consumer spaces, the genealogy and taxonomy of thematic design, and the liminal blur between the built environment and the virtual. Read More Read Less