David Bruce AllenDavid Bruce Allen is Professor of Strategy and Co-Director of the Center for Nonmarket Strategy at IE Business School in Madrid, Spain, where he served as Vice Dean for Research and Chair of the Strategy Department. Professor Allen has held top managment positions in the movie, publishing, and consulting industries. He is a former Fulbright Lecturer in Spain and Resident Filmmaker at the Sundance Institute and has published fiction and criticism. He has taught at the City University of New York, Boston University, and the University of New Orleans. Read More Read Less