Douglas W HubbardDouglas W. Hubbard has thirty-five years' experience as a management consultant with a focus on the application of quantitative methods in decision making. He is the founder and president of Hubbard Decision Research and the creator of the "Applied Iformation Economics" method. He is also the author of the original How to Measure Anything: Finding the Value of Intangibles in Business as well as other books in measurement, risk analysis, and decision making. Read More Read Less