Florian CoulmasFlorian Coulmas is Director of the German Institute for Japanese Studies, Tokyo. He has published widely in the field of sociolinguistics and is associate editor of the International Journal of the Sociology of Language. His previous books include Lieracy and Linguistic Minorities (1984), Language Adaptation (Cambridge University Press, 1989), Language and Economy (1992), The Handbook of Sociolinguistics (1997) and Writing Systems (Cambridge University Press, 2003). Read More Read Less