Graham HughesAfter 20 years sales and marketing experience in the engineering, automotive and academic publishing sectors, Graham joined Leeds Business School in 1992. He is now a Principal Lecturer in Marketing teaching marketing communications and with responsility for postgraduate and professional courses in the School of Business Strategy. These include CIM, IDM and IPR programmes. He has been a CIM examiner in Integrated MarketingCommunications for a number of years and is now Senior Examiner for thismodule during the period of CIM syllabus change. He is also involved with CIM as an external advisor on study centre accredition and an examiner for CIM certificated programmes.Graham has wide experience as an external examiner for marketing programmes at several other Universities and as a Subject Specialist Reviewer for theQuality Assurance Agency for Higher Education. He has presented a number ofconference papers and made contributions to texts in the marketingcommunications field. Read More Read Less
Communications for a number of years and is now Senior Examiner for this
module during the period of CIM syllabus change. He is also involved with CIM as an external advisor on study centre accredition and an examiner for CIM certificated programmes.
Graham has wide experience as an external examiner for marketing programmes at several other Universities and as a Subject Specialist Reviewer for the
Quality Assurance Agency for Higher Education. He has presented a number of
conference papers and made contributions to texts in the marketing
communications field.
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