Harry MacDivitt

Harry MacDivittHarry Macdivitt served as marketing director in a leading electronic controls company, with specific responsibility for strategic management, new product marketing, and development for U.K. and international markets (United States, Russia). Hehas run training programs for corporations in the United Kingdom, European Community, North America, and China and works regularly with growth-oriented small- and medium-sized businesses.
Mike Wilkinson works worldwide with clients across a diverse range of industries and business sectors focusing on value and value selling. He has worked in a wide range of senior sales positions and has experience of fast-moving consumer goods as well as business-to-business sales.
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Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value23 % NR
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Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value9 % NR
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₹1,071
₹975
Binding:
Digital (delivered electronically)
Release:
17 Oct 2011
Language:
English
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Cambridge Marketing Handbook: Pricing Points31 %
Publisher: Kogan Page Ltd
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₹595
₹411
Binding:
Hardback
Release:
03 Dec 2013
Language:
English
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