Ian Phau

Ian Phau is John Curtin Distinguished Professor at School of Management and Marketing, Faculty of Business and Law. He is also the Director of the Luxry Branding Research Cluster. He continues to maintain a high calibre profile in a wide range of industry sectors, where his extensive industry and research expertise has led to much success. Recent portfolios include LVMH, Shiseido, Prada and IWC. Within these collaborations, his research has focused on country image, luxury branding, brand counterfeiting and piracy, luxury travel and hospitality and luxury experience and well being. His publications appear in the Journal of Business Research, Journal of Advertising, Journal of Advertising Research, European Journal of Marketing, Journal of Retailing and Consumer Services, Journal of Brand Management and Psychology and Marketing, Tourism Management, amongst others. He is the current Editor-in-Chief for the Asia Pacific Journal of Marketing and Logistics (Emerald).