Mark McKenna

Mark McKenna in an Associate Professor in the Film and Media Industries and Director of the Centre for Research in the Digital Entertainment and Media Industries at the University of Staffordshire. He has published widely on cult film and video ditribution and is the author of Nasty Business: The Marketing and Distribution of the Video Nasties (Edinburgh University Press, 2020) and co-editor of the Routledge collection Horror Franchise Cinema (2021). He is currently working on Big Wednesday: Authorship, Genre and Myth for Routledge's 'Cinema and Youth Cultures' series.