Mark WeinerMark Weiner is Chief Insights Officer for Cognito, an international communications consulting firm, where he leads Cognito Insights. He is based in Ponte Vedra Beach, Florida. He has lectured at public relations programs at Columbia University The University of Texas at Austin, UNC-Chapel Hill, and New York University. He is an advisor for The University of Florida Public Relations Advisory Council, trustee for the Institute for Public Relations, member of the Arthur Page Society, and a member of the PR News Public Relations Hall of Fame. He is the 2018 recipient of the Institute for Public Relations Jack Felton Medal for Lifetime Achievement. Read More Read Less