Martin WynnMartin Wynn is Reader in Business Information Systems in the School of Business and Technology at the University of Gloucestershire, UK. He has a track record of research and publications dating back to the late 1970s as well as almost 20 years in inustry as an IT professional and senior manager at Glaxo Pharmaceuticals Ltd and HP Bulmer Drinks Ltd, where he was IT Controller for 10 years. Since his return to academia in 2002, he has focussed on developing knowledge transfer activities for the University and played a major role in the leadership and management of this “third stream” activity. He has won, designed and secured funding for over 40 Knowledge Transfer Partnership projects in a range of disciplines – computing, marketing, new product development and environmental science. He was himself the academic supervisor or lead on 20 of these projects and it is these that are featured in this book. In addition to technology transfer, his current research interests include information systems strategy development, risk management and sustainability. He is also a successful supervisor of doctoral students, a qualified project manager and certified management consultant. Read More Read Less