Michael J Polonsky

Michael J Polonsky

Michael Jay Polonsky is an Alfred Deakin Professor and Chair in the Department of Marketing in Deakin Business School. He received his PhD from the Australian Catholic University in 1999. Michael has taught at a number of Australian Universities, s well as into their international programs in China, Malaysia and Singapore. He specialises in teaching business marketing, marketing strategy, and environmental marketing. His research focuses on blood donation, environmental, social and ethical issues in marketing and management, and stakeholder theory. He has published over 135 journal articles in over 70 different academic journals, as well as published numerous conference papers and book chapters.

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Designing and Managing a Research Project16 % NR
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05 Nov 2018
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Environmental Marketing1 % NR
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07 Jan 1997
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Designing and Managing a Research Project: A Business Student's Guide29 %
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02 Oct 2018
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eng
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Readings and Cases in Sustainable Marketing: A Strategic Approach to Social Responsibility20 % NR
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