Nadim Sadek

NADIM SADEK, is a consumer psychologist, entrepreneur, and Founder & CEO of Shimmr AI, which generates and deploys AI advertising to improve publishers’ commercial performance, authors’ reach and success, and readers’ satisfaction in discovry. Previously, Nadim founded ProQuo AI, a brand-management platform, whiskey, food and music brand Inish Turk Beg, and qualitative agency Sadek Wynberg Research. He also ran two global network businesses in more than 50 countries. Nadim manages Warner-signed artist Shaefri, and presents a Youtube motorcycle review channel, Boss Bikes Club. He is half-Irish, half-Egyptian raised in Africa, Asia, the Caribbean and Europe, and lives in London.