Orhan IcozOrhan Içöz is a full Professor of Tourism Management at the Department of Tourism Guidance, School of Applied Sciences, Yasar University in Turkey. He graduated from the Faculty of Business Administration, Department of Marketing, at Ege University i 1977, and he subsequently obtained his master's degree from the Department of Tourism Management at Dokuz Eylül University in 1982, and gained his Ph.D. degree from the Department of Tourism Management, Dokuz Eylül University in 1987. He became associate professor in 1991 in the field of tourism management and assigned as full professor in 1997 at Dokuz Eylül University, Faculty of Business, Department of Tourism Management. His research interests include Economics of Travel and Tourism, Tourism and Hospitality Marketing, Travel and Tourism Market Research, Tourism Planning and Policy. Read More Read Less