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Rita McGrath

Rita McGrathRITA GUNTHER McGRATH is a globally recognized expert on strategy, innovation, and growth with an emphasis on corporate entrepreneurship. A longtime member of the Columbia Business School faculty, she is recognized consistently as one of the top 10 maagement thinkers by Thinkers50 and is a highly sought-after speaker at corporate events such as the Yale CEO Summit, the Innosight CEO Summit, and at the World Economic Forum meeting in Davos. McGrath has also been inducted into the Strategic Management Society Fellows in recognition of her impact on the field.

McGrath is often cited in the press, including the Wall Street Journal, the New York Times, theWashington Post, the Financial Times, and NPR's Marketplace. She has been rated one of the 25 smartest women to follow on Twitter by Fast Company and consistently appears in the rankings of the top business school professors to follow on Twitter. McGrath writes regularly for Fortune, is a regular contributor to the Wall Street Journal, and blogs regularly at HBR.org.

McGrath's best-selling book The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business was recognized by Strategy + Business as the #1 business book of 2013. She is also a coauthor of MarketBusters: 40 Strategic Moves That Drive Exceptional Business Growth (2005) and The Entrepreneurial Mindset (2000).

McGrath joined the faculty of Columbia Business School in 1993. She received her PhD from the Wharton School, University of Pennsylvania, and has degrees with honors from Barnard College and the Columbia School of International and Public Affairs. She is married and is proud to be the mother of two delightful grown-ups.
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Seeing Around Corners37 % NR
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21 Sep 2021
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The End of Competitive Advantage36 %
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₹1,495
₹957
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04 Jun 2013
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English
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HBR's 10 Must Reads on Managing Projects and Initiatives30 %
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Discovery-Driven Growth42 % NR
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17 Feb 2009
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English
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HBR's 10 Must Reads on Leading Digital Transformation28 %
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HBR's 10 Must Reads for Executive Teams30 %
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Seeing Around Corners31 % NR
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09 Mar 2019
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HBR's 10 Must Reads on Leading Digital Transformation43 % NR
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HBR's 10 Must Reads on Leading Digital Transformation44 % NR
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The Entrepreneurial Mindset31 %
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01 Aug 2000
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English
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Marketbusters57 %
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01 Apr 2005
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Seeing Around Corners36 %
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01 Oct 2019
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Hbr's 10 Must Reads on Business Model Innovation Lib/E
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Seeing Around Corners
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03 Sep 2019
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18.
Discovery-Driven Growth
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20 Aug 2014
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Marketbusters
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17 Feb 2005
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