Tyler LessardTyler Lessard is a business leader with a passion for creative storytelling and exceptional customer experiences. Recognized by Demand Gen Report as the top Buyer-Focused B2B Marketer, and by Marketo as one of the top 50 Fearless Mareters, he's a frequent speaker and author on video marketing, content marketing, brand building, and demand generation. As VP Marketing at Vidyard, he's spent 6+ years helping businesses grow through the strategic use of video content. When he's not chasing higher engagement rates, he can be found chasing one of his four wonderful children. Read More Read Less