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U C Mathur

U C Mathur

U.C. Mathur is Dean and Professor at Integrated Academy of Management and Technology, Ghaziabad, an ISO 9001: 2000 prestigious management institute. Previously, he was a Senior Prfessor at the Maharishi Institute of Management, Noida, as well as the Director of the PGDBA programme there. He has 36 years of experience in the corporate sector, has held positions like CEO Escorts Telecom, President and CEO World Digital in India, and has served as a consultant in advertising, strategic audit and market surveys to various MNCs and major Indian companies. A prolifi c writer, he has several management textbooks and inspirational management books to his credit.
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1.
International Marketing Management19 %
International Marketing Management
By: U C Mathur
Publisher: SAGE Publications Inc
No Review Yet
₹695
₹563
Binding:
Paperback
Release:
09 Jul 2008
Language:
English
Available
Ships within 10-12 Days Explain..
2.
Retail Management30 %
Retail Management
By: U. C. Mathur
Publisher: TechSar Pvt. Ltd
No Review Yet
₹695
₹487
Binding:
Paperback
Release:
30 Dec 2013
Language:
English
Available
Ships within 4-6 Days Explain..
3.
Global Business Strategies25 %
Global Business Strategies
By: U. C. Mathur
Publisher: TechSar Pvt. Ltd
No Review Yet
₹425
₹319
Binding:
Paperback
Release:
30 Dec 2013
Language:
English
Available
Ships within 4-6 Days Explain..
4.
Retail Management: Text and Cases21 %
Retail Management: Text and Cases
By: U.C. Mathur
No Review Yet
₹465
₹367
Binding:
Paperback
Language:
English
Available
Ships within 2-4 Days Explain..
5.
Winning and Influencing Customers23 %
Winning and Influencing Customers
By: U. C. Mathur
Publisher: TechSar Pvt. Ltd
No Review Yet
₹355
₹273
Binding:
Paperback
Release:
30 Aug 2011
Language:
English
Available
Ships within 4-6 Days Explain..
6.
Corporate Leadership22 %
Corporate Leadership
By: U. C. Mathur
Publisher: TechSar Pvt. Ltd
No Review Yet
₹325
₹254
Binding:
Paperback
Release:
30 Dec 2013
Language:
English
Available
Ships within 4-6 Days Explain..
7.
Business to Business Marketing
Business to Business Marketing
By: U. C. Mathur
Publisher: New Age International Pvt Ltd Publishers
No Review Yet
₹362
Binding:
Paperback
Release:
01 Dec 2007
Language:
English
Out of Stock
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8.
International Marketing Management
International Marketing Management
By: U. C. Mathur
Publisher: Sage Publications India Pvt Ltd
No Review Yet
₹525
Binding:
Paperback
Release:
16 May 2008
Language:
English
Out of Stock
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9.
Rural Marketing26 %
Rural Marketing
By: U. C. Mathur
Publisher: Excel Books
No Review Yet
₹765
₹566
Binding:
Paperback
Release:
31 May 2008
Language:
English
Out of Stock
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10.
Product and Brand Management26 %
Product and Brand Management
By: U. C. Mathur
Publisher: Excel Books
No Review Yet
₹865
₹640
Binding:
Paperback
Release:
01 Dec 2012
Language:
English
Out of Stock
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11.
International Marketing Management
International Marketing Management
By: U C Mathur
Publisher: Sage Publications Pvt. Ltd
No Review Yet
₹2,799
Binding:
Digital (delivered electronically)
Release:
09 Jul 2008
Language:
English
Out of Stock
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12.
Sales Management
Sales Management
By: U. C. Mathur
Publisher: New Age International Pvt Ltd Publishers
No Review Yet
₹439
Binding:
Paperback
Release:
01 Dec 2008
Language:
English
Out of Stock
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13.
Advertising Management Text and Cases
Advertising Management Text and Cases
By: U. C. Mathur
Publisher: New Age International Pvt Ltd Publishers
No Review Yet
₹289
Binding:
Paperback
Release:
01 Dec 2008
Language:
English
Out of Stock
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