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Wilson Ozuem

Wilson OzuemWilson Ozuem's general area of expertise lies in digital marketing and fashion marketing. His specific research interest is how the understanding of emerging computer-mediated marketing environments (CMMEs) impacts on the fashion industry. Prof Ozuemis acknowledged as one of the international leaders in the study of digital marketing and multichannel retailing. His research has been published in key journals, including the European Journal of Marketing, Journal of Business Research, International Journal of Market Research Read More Read Less

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1.
Digital Transformation for Fashion and Luxury Brands37 %
Digital Transformation for Fashion and Luxury Brands
By: Michelle Willis, Wilson Ozuem, Silvia Ranfagni
Publisher: Springer International Publishing
No Review Yet
₹16,320
₹10,282
Binding:
Hardback
Release:
06 Nov 2023
Language:
English
Available
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2.
Digital Marketing Strategies for Value Co-creation37 %
Digital Marketing Strategies for Value Co-creation
By: Michelle Willis, Wilson Ozuem
Publisher: Springer International Publishing
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₹11,520
₹7,258
Binding:
Paperback
Release:
23 Mar 2023
Language:
English
Available
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3.
Art of Digital Marketing for Fashion and Luxury Brands37 %
Art of Digital Marketing for Fashion and Luxury Brands
By: Wilson Ozuem, Silvia Ranfagni
Publisher: Springer Nature Switzerland AG
No Review Yet
₹16,320
₹10,282
Binding:
Paperback
Release:
19 Jul 2022
Language:
English
Available
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4.
Digital Marketing Strategies for Value Co-creation37 %
Digital Marketing Strategies for Value Co-creation
By: Michelle Willis, Wilson Ozuem
Publisher: Springer Nature Switzerland AG
No Review Yet
₹11,520
₹7,258
Binding:
Hardback
Release:
22 Mar 2022
Language:
English
Available
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5.
Art of Digital Marketing for Fashion and Luxury Brands37 %
Art of Digital Marketing for Fashion and Luxury Brands
By: Wilson Ozuem, Silvia Ranfagni
Publisher: Springer International Publishing
No Review Yet
₹16,320
₹10,282
Binding:
Hardback
Release:
27 Aug 2021
Language:
English
Available
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6.
Sustainable Marketing, Branding and CSR in the Digital Economy17 % NR
Sustainable Marketing, Branding and CSR in the Digital Economy
By: Wilson Ozuem, Silvia Ranfagni
Publisher: Mdpi AG
No Review Yet
₹5,247
₹4,355
Binding:
Hardback
Release:
28 Mar 2023
Language:
English
International Edition
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Free Shipping in India and low cost Worldwide.
7.
Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands1 % POD/NR
Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands
By: Wilson Ozuem, Yllka Azemi, Elena Patten
Publisher: Universal-Publishers.com
No Review Yet
₹4,595
₹4,549
Binding:
Paperback
Release:
01 Dec 2019
Language:
English
International Edition
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Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
8.
Digital Marketing Strategies for Fashion and Luxury Brands37 % POD/NR
Digital Marketing Strategies for Fashion and Luxury Brands
By: Wilson Ozuem, Yllka Azemi
Publisher: Business Science Reference
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₹18,480
₹11,642
Binding:
Hardback
Release:
29 Sep 2017
Language:
English
International Edition
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Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
9.
Conceptualising Marketing Communication in the New Marketing Paradigm1 % POD/NR
Conceptualising Marketing Communication in the New Marketing Paradigm
By: Wilson F Ozuem
Publisher: Dissertation.com
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₹2,284
₹2,261
Binding:
Paperback
Release:
15 Dec 2004
Language:
English
International Edition
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Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
10.
Leveraging Computer-Mediated Marketing Environments37 % POD/NR
Leveraging Computer-Mediated Marketing Environments
By: Gordon Bowen, Wilson Ozuem
Publisher: IGI Global
No Review Yet
₹13,640
₹8,593
Binding:
Paperback
Release:
26 Dec 2018
Language:
English
International Edition
Ships within 14-16 Days Explain..
Free Shipping in India and low cost Worldwide.
Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
11.
Computer-Mediated Marketing Strategies37 % POD/NR
Computer-Mediated Marketing Strategies
By: Gordon Bowen, Wilson Ozuem
Publisher: Business Science Reference
No Review Yet
₹17,160
₹10,811
Binding:
Hardback
Release:
26 Nov 2014
Language:
English
International Edition
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Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
12.
Leveraging Computer-Mediated Marketing Environments37 % POD/NR
Leveraging Computer-Mediated Marketing Environments
By: Gordon Bowen, Wilson Ozuem
Publisher: Business Science Reference
No Review Yet
₹18,040
₹11,365
Binding:
Hardback
Release:
21 Dec 2018
Language:
English
International Edition
Ships within 14-16 Days Explain..
Free Shipping in India and low cost Worldwide.
Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
13.
Competitive Social Media Marketing Strategies37 % POD/NR
Competitive Social Media Marketing Strategies
By: Gordon Bowen, Wilson Ozuem
Publisher: Business Science Reference
No Review Yet
₹17,160
₹10,811
Binding:
Hardback
Release:
15 Jan 2016
Language:
English
International Edition
Ships within 14-16 Days Explain..
Free Shipping in India and low cost Worldwide.
Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
14.
Digital Marketing Strategies for Value Co-Creation 2e2 % NR
Digital Marketing Strategies for Value Co-Creation 2e
By: Michelle Willis, Wilson Ozuem
Publisher: Springer International Publishing AG
No Review Yet
₹14,620
₹14,328
Binding:
Hardback
Release:
01 Jun 2025
Language:
English
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