Youssef ElhaoussineDr. Youssef Elhaoussine is an Assistant Professor in the Department of Management at the Faculty of Business and Management, Beijing Normal–Hong Kong Baptist University. With a solid interdisciplinary background in science and business, he holds a PhD. in Corporate Entrepreneurship from Sun Yat-sen University, a Master’s in Marketing Management from Cranfield University (UK), a BSc in Applied and Analytical Chemistry from Edinburgh Napier University (UK), and a Technical Diploma in Physics–Chemistry from Université de Reims (France). Before joining academia, He worked in industrial manufacturing in China and Europe, managing production and quality control in the printer-consumables sector. This combination of scientific training and operational experience shapes his approach to teaching.He teaches business ethics, sustainability, and industrial management, integrating real industrial contexts, applied case studies, and AI-supported learning methods to strengthen student independence. He is regularly invited by the French Chamber of Commerce in China and French Tech China to share insights as an industrial and academic expert and serves as Co-Chair for International Development at the Asia Pacific Marketing Academy. Read More Read Less