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Communicating for Managerial Effectiveness: Problems, Strategies, Solutions(English)

Communicating for Managerial Effectiveness: Problems, Strategies, Solutions(English)

          
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About the Book

With the help of real-world cases, this book enables students and managers alike to clearly view their own communication abilities, organizational dilemmas and challenges. Following are new to the Fourth Edition: greater emphasis on the 'problem focused' nature of the book; greater focus on critical thinking issues and skills; a spotlight on the range of organizations that experience the communication problems discussed in the book, and an emphasis on the similarity of communication problems across organizations; the inclusion of new research on ethics in organizations and environmental responsibility; updated examples throughout, including updated material on how technology influences communication in organizations; a new Instructor's Resource CD-ROM that includes PowerPoint slides, test questions, and sample case studies; and, a new Companion Study Site that includes short video case studies and questions for each chapter to promote practical problem-solving.

Table of Contents:
Foreward Preface Introduction Chapter 1: Understanding Communication Propositions Implications Conclusion Chapter 2: Examining Communication Approaches The Arrow Approach The Circuit Approach Communication as Dance Conclusion Chapter 3: Scrutinizing Ethical Issues Fundamental Assumptions Ethical Dilemmas A Strategic Approach to Corporate Ethics Conclusion Chapter 4: Imparting the Organizational Culture What is Culture? Does Culture Matter? How Can We Discover the Culture? How Can We Evaluate the Culture? How Can Leaders Effectively Impart the Culture? Conclusion Chapter 5: Selecting and Using Communication Technologies A Model for Selecting Appropriate Communication Technologies What to Do? Conclusion Chapter 6: Managing Data, Information, Knowledge and Action The D-I-K-A Model Variations of the Model Managing the Data-Information Relationship Managing the Information-Knowledge Relationship Managing the Knowledge-Action Relationship Conclusion Chapter 7: Providing Performance Feedback Performance Feedback Principles Implementing a Successful Feedback System Communicating Performance Feedback Conclusion Chapter 8: Communicating Across Organizational Boundaries The Nature of Boundaries Potential Problems of Boundaries Contributing Factors What to Do? Conclusion Chapter 9: Communicating About Change Approaches to Change Selecting the Degree of Communication Reactions to Change The Iceberg Model Conclusion Chapter 10: Cultivating the Innovative Spirit Misconceptions What is Innovation? A Perspective on Success and Failure Stop and Go Signs Conclusion: The Challenge of Innovation Chapter 11: Building a World Class Communication System Assess Strategize Implement Assess-Strategize-Implement in Action Conclusion


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Product Details
  • ISBN-13: 9781412970884
  • Publisher: SAGE Publications Inc
  • Publisher Imprint: SAGE Publications Inc
  • Depth: 13
  • Height: 254 mm
  • No of Pages: 287
  • Series Title: English
  • Sub Title: Problems, Strategies, Solutions
  • Width: 178 mm
  • ISBN-10: 1412970881
  • Publisher Date: 01 May 2009
  • Binding: Paperback
  • Edition: Revised edition
  • Language: English
  • Returnable: N
  • Spine Width: 18 mm
  • Weight: 545 gr


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