Create the business you want without sacrificing the lifestyle you deserve The majority of new entrepreneurs (and even those with a little more experience) are finding themselves trapped, controlled, and consumed by their own businesses. They are struggling just to keep their businesses running, let alone actually growing their companies and experiencing the success they anticipated. Conquer the Chaos speaks to you as a small business owner by making sense of the overwhelming demands on your business and providing a twenty-first century recipe for success with sanity. With engaging stories, quotes, and examples, Conquer the Chaos leads you through the six strategies you can incorporate to bring order to your business today. Find the money, time, and freedom in entrepreneurship that inspired you in the first place Successfully juggle customers, prospects, management of employees, marketing, sales, accounting, and more Get from just surviving to growing your company and experiencing success Conquer the Chaos gives you the no-nonsense, ready-to-go guide that gets your business exactly where you want it to be.

Table of Contents:
Foreword xi Preface xv Acknowledgments xxiii Section I The Quest for Freedom 1 1 The Entrepreneurial Revolution 3 The Path to Revolution 6 The Hierarchy of Freedoms 15 2 Enter, Chaos 23 The Infusionsoft Story 28 Symptoms of Chaos 32 Causes of Chaos 37 3 Grow or Die 45 A Mentality of Growth 48 Why Entrepreneurs Choose Not to Grow 50 Scenario #1: You Don’t Want to Grow Your Business 51 Scenario #2: You’re Relying on Referrals and Repeat Business 52 Scenario #3: You Believe You’ll Just Figure It Out 53 Scenario #4: You Do Everything Yourself—Manually 54 Introducing—The Strategies for Conquering Chaos 56 Section II Mindset Strategies: Achieving Balance 59 4 Emotional Capital 61 Your Emotional Capital Bank Account 64 Making Deposits in Your Emotional Bank Account 67 Spot-Check Your Emotional Capital 78 5 Disciplined Optimism 79 The Three Components of Disciplined Optimism 83 Opportunities to Practice Disciplined Optimism 88 Practical Ways to Cultivate Disciplined Optimism 92 Disciplined Optimism and Passion 94 6 Entrepreneurial Independence 97 The Advice You Get 100 Facing the Challenge of Independence 103 The Benefits of Independence 108 Section III Systems Strategies: Controlling Speed 115 7 Centralize 117 The Need to Centralize 119 Multiple System Chaos 122 The Struggle of Disjointed Systems 123 The Value of the Right System 128 The Process of Centralization 131 8 Follow-Up 137 The Most Neglected Marketing Principle 140 How Lack of Follow-Up Is Creating Chaos 143 Why Follow-Up Breaks Down 146 The Benefits of Follow-Up 149 The Science Behind Effective Follow-Up 151 9 Automate 155 From Manual to Automated 158 What You Can and Should Automate 163 A Story of Automation 169 Section IV Find Your Freedom 173 10 Avoiding the Backslide 175 The Myth of Long, Hard Work 178 Harnessing Your Unbridled Passion 180 The Belief Your Business Will Fail without You 182 11 The Liberated Entrepreneur 185 Climbing the Hierarchy of Freedom 187 Giving Up the Chaos 192 Appendix: Small Business Resources 195 References 197 About the Authors 199 Index 201