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Festival Impacts on the Tourist Economy in Hong Kong: (English)

Festival Impacts on the Tourist Economy in Hong Kong: (English)

          
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About the Book

This dissertation, "Festival Impacts on the Tourist Economy in Hong Kong" by Wai-ping, Lam, 林慧萍, was obtained from The University of Hong Kong (Pokfulam, Hong Kong) and is being sold pursuant to Creative Commons: Attribution 3.0 Hong Kong License. The content of this dissertation has not been altered in any way. We have altered the formatting in order to facilitate the ease of printing and reading of the dissertation. All rights not granted by the above license are retained by the author. Abstract: Abstract of dissertation entitled Festival Impacts on the Tourist Economy in Hong Kong submitted by Lam Wai Ping for the degree of Master of Arts at the University of Hong Kong in June 2005 Traditional festival is a precious tourist resource. The cultural values inherent in Chinese festivals are influential to tourism development to a certain extent. In this dissertation, the Chinese New Year will be used as an example to illustrate the impact of the festivals on the desire to travel and overall impression of Hong Kong tourists as a travel destination on the basis of "push factors" and "pull factors." Based on the performance of the tourism market in the Chinese New Year, discussion will be made of the impact of festival elements on the development of Hong Kong's tourism. In some instances, both primary and secondary data sources were used. A survey carried out during the Chinese New Year in 2005. Findings indicate that festival brought benefits on Hong Kong's tourism. Some of the positive impacts include positive destination image and strong consumption of tourists. In order to make the best use of the festivals elements, some suggestions will be given as well. It is hoped that this dissertation can trigger more research on the relationship between festivals and tourism. DOI: 10.5353/th_b3157274 Subjects: Tourism - China - Hong Kong Festivals - China - Hong Kong


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Product Details
  • ISBN-13: 9781361208243
  • Publisher: Open Dissertation Press
  • Publisher Imprint: Open Dissertation Press
  • Height: 279 mm
  • No of Pages: 84
  • Spine Width: 4 mm
  • Width: 216 mm
  • ISBN-10: 1361208244
  • Publisher Date: 26 Jan 2017
  • Binding: Paperback
  • Language: English
  • Series Title: English
  • Weight: 218 gr

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