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The Gamble: Choice and Chance in the 2012 Presidential Election(English)

The Gamble: Choice and Chance in the 2012 Presidential Election(English)

          
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About the Book

Which mattered more - Barack Obama's midsummer ad blitz or the election year's economic growth? How many voters actually changed their minds - and was it ever enough to sway the outcome? This title answers important questions like these by looking at the interplay between the candidates' strategic choices - the ads, speeches, rallies, and debates.



Table of Contents:
List of Figures and Tables ix Foreword by Charles T. Myers xiii Acknowledgments xv Chapter 1: Ante Up 1 Chapter 2: The Hand You're Dealt 11 Chapter 3: Random, or Romney? 32 Chapter 4: All In 64 Chapter 5: High Rollers 97 Chapter 6: The Action 141 Chapter 7: The Winning Hand 174 Chapter 8: Cashing In 226 Appendixes 243 Notes 273 Index 323


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Product Details
  • ISBN-13: 9780691156880
  • Publisher: Princeton University Press
  • Publisher Imprint: Princeton University Press
  • Depth: 25
  • Language: English
  • Returnable: Y
  • Spine Width: 28 mm
  • Weight: 624 gr
  • ISBN-10: 0691156883
  • Publisher Date: 15 Sep 2013
  • Binding: Hardback
  • Height: 235 mm
  • No of Pages: 352
  • Series Title: English
  • Sub Title: Choice and Chance in the 2012 Presidential Election
  • Width: 152 mm


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