What happens when a young professional is forced to come to terms with continual failure in his business, even after trying many strategies? The Go-Giver: A Little Story About A Powerful Business Idea revolves around the life of Joe, who is a hardworking young man. However, the problem that Joe faces is that success seems to be eluding him, for reasons that even he cannot comprehend.
He finds himself having to deal with the consequences of a very bad quarter, with respect to sales. All of this frustration causes him to seek the help of a person known as the Chairman. This Chairman is a consultant, who introduces Joe to his friends, known as the Go-Givers.
These Go-Givers introduce Joe to what they call the Five Laws of Stratospheric Success. These laws are supposed to help Joe attain success in all that he does, as far as his business is concerned. The Law of Value, The Law of Compensation, The Law of Influence, The Law of Authenticity, and the Law of Receptivity make up their core strategy.
They attempt to teach Joe the power of giving. They elaborate on the fact that when you seek the benefit of others, you are blessed with success like never before. Through this novel, the writer seeks to highlight the fact that the more you bless others, the more you are blessed in return.
The Go-Giver: A Little Story About A Powerful Business Idea was largely appreciated by numerous business leaders. The Business Week listed the book in the 9th position among their best-sellers.
About The Authors
The author of this book, Bob Burg, is a renowned life coach who gives his listeners key principles to achieve success in their business endeavours.
Apart from this book, the author has also written two other books entitled Endless Referrals and Its Not About You. Endless Referrals helps readers convert their casual interactions with people to successful business opportunities and Its Not About You enables the reader to achieve success by not thinking about their needs or desires, but to help others in their difficulty.
His main audience are fortune 500 companies as well as other business organisations. Speaking to a crowd of 50 or even 16000 is something the author does on a regular basis. He has also spoken at events featuring athletes and world leaders such as the former president of the United States. The author is also the former director of Safe Harbor, which is a humane organisation located in Florida. His membership in such organizations is due to the fact that animals are very dear to his heart.
The co-author of the book, John David Mann, is a musician, entrepreneur, author, and educator.
Some of his notable publications include The Zen of MLM: Legacy, Leadership and the Network Marketing Experience, Take the Lead, and The Secret Language of Money.
Born in the year 1954, John D. Mann has authored and co-authored several books. Apart from that, he also launched a school in the year 1986, named Changes Inc. Several students who graduated from the school were given entry to top-notch universities such as Yale and Harvard.
