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The Inventor's Guide to Trademarks and Patents

The Inventor's Guide to Trademarks and Patents

          
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About the Book

Whether you're an individual inventor or an innovator inside a small to medium business or large enterprise, you need a deep, business-focused understanding of intellectual property: patents, trademarks, service marks, copyrights, trade secrets, and the entire invention process. In this book, Craig Fellenstein teaches his own critical techniques that have helped him to have over 65 patent applications filed. Drawing on his expertise in mentoring invention and patent teams, Fellenstein introduces best practices for managing the entire process of creating and protecting intellectual property. This is the complete guide to intellectual property: thinking concepts for discovering it, creating it, protecting it, and profiting from it.
About the Author: Craig Fellenstein is an IBM Global Services Chief Architect. Since 2000, he has had more than 65 patent applications filed in the U.S. Patent and Trademark Office, and 13 invention publications in Journals for IBM. Fellenstein now serves as IBM Global Services Integrated Technology Services Chief Architect and Senior Executive Consultant in the IBM Center of Excellence for On Demand Business, and formerly as the Senior IT Architect in the IBM CIO's Office-working with leading IBM customers worldwide.


(c) Copyright Pearson Education. All rights reserved.



Table of Contents:
Preface. 1. Patents, Copyrights, and Trademarks—A Look Back.     The History of Inventions     An Example of an Early Patent     A Timeline of Inventions     The History of Copyrights       American Copyright Law Was First Seen in the Copyright Act of 1790       1787: U.S. Constitution       1790: Copyright Act of 1790       1831: Revision of the Copyright Act       1834: Wheaton v. Peters       1841: Folsom v. Marsh       1853: Stowe v. Thomas       1870: Revision of the Copyright Act       1886: Berne Convention       1891: International Copyright Treaty       1909: Revision of the U.S. Copyright Act       1973: Williams and Wilkins Co. v. United States       1976: Revision of the U.S. Copyright Act       1976: Classroom Guidelines       1976: CONTU Process       1983: Encyclopedia Britannica Educational Corp. v. Crooks       1986: Maxtone-Graham v. Burtchaell       1987: Salinger v. Random House       1988: Berne Convention       1990: Circulation of Computer Software       1991: Basic Books, Inc. v. Kinko’s Graphics Corp.       1991: Feist Publications v. Rural Telephone Service Co., Inc.       1992: American Geophysical Union v. Texaco       1992: Amendment to Section 304 of Title 17       1993: Playboy Enterprises Inc. v. Frena       1993: NII Initiative       1994: Campbell v. Acuff-Rose Music Inc.       1994: Working Group’s Green Paper       1994: CONFU       1995: Religious Technology Center v. Netcom       1995: Release of the White Paper       1996: TRIPS Agreement       1996: Database Protection Legislation       1996: Princeton University Press, MacMillan Inc., and St. Martin’s Press v. Michigan Document Services, Inc., and James Smith       1996: World Intellectual Property Organization       1998: Sonny Bono Copyright Term Extension Act       1998: Digital Millenium Copyright Act       1999: Bender v. West Publishing Co.       1999: UCITA Passed by NCCUSL       1999: Digital Theft Deterrence and Copyright Damages Improvement  Act of 1999       2000: Virginia Passed UCITA       2000: Librarian of Congress Issued Ruling on DMCA       2000: Register.com v. Verio       2001: Greenberg v. National Geographic Society       2001: New York Times v. Tasini       2001: Russian Programmer Arrested for Copyright Circumvention       2001: State Sovereign Immunity       2002: Consumer Broadband and Digital Television Promotion Act (S. 2048) Introduced in Senate       2002: ABA Issues UCITA Report       2002: U.S. Supreme Court Hears Challenge to 1998 Copyright Term Extension Act       2002: Senate Approves Distance Education Legislation       Additional Reading on Copyrights       Web Resources on Copyrights     The History of Trademarks 2. Formulating the Idea.     Ideas: Are They Copyrights, Patents, Trademarks, Trade Secrets, or Engineering Innovations?       Copyrights       Patents       Trademarks       Trade Secrets       Engineering Innovations     Problem, Solution, and Novelty and Uniqueness Test     Think Beyond Those “Skilled in the Art”     Management of Innovation 3. Search Strategies, Techniques, and Search Tools to Validate the Uniqueness of Any Invention.     Search Engines       Identify Keywords       Boolean AND       Boolean OR       Boolean AND NOT       Implied Boolean: Plus and Minus Signs       Phrase Searching       Plural Forms, Capital Letters, and Alternate Spellings       Field Search       Domain Search       Link Search     Performing a “Search” in Five Easy Steps       Step 1: State What You Want to Find       Step 2: Identify the Keywords       Step 3: Select Synonyms and Variant Word Forms       Step 4: Combine Synonym, Keywords, and Variant Word forms       Step 5: Check Your Spelling     Meta-Search Engines     Specialty Databases     U.S. Patents and Trademarks Office Search Example       An Example of a U.S. “Prior Art” Search Site       A Simple Prior Art Search       An Advanced Prior Art Search       The Actual Prior Art Search and Evaluation       Understanding the Patent Abstract       Apparatus and Method for Blocking Television Commercials and Providing an Archive Interrogation Program       Determine if There Is Prior Art—Using Several Real Examples       Apparatus and Method for Blocking Television Commercials and Displaying Alternative Programming       Invent Around the Prior Art While Strengthening Your Idea       Apparatus and Method of Searching for Desired Television Content       Record Keeping and Invention Strengthening       The Illustration Pages     Web Sources for Conducting Patent Searches     Patent Law links 4. Invention Teams.     Invention Team Core Members and Objectives       The Leadership Team       The Technical Writers/Technology Specialists       Patent Defense Members     Invention Team Processes     Inventor Mentoring and Strengthening of Ideas 5. Invention Evaluation Teams.     How to Start an Invention Evaluation Team     Evaluation Team Roles and Responsibilities       Inventor and Evaluator Interactions       Inventor’s Protocol       Evaluator’s Protocol       Guidance on Secrecy Practices for Patents       A1-1. Patent Applications and Government Security       A1-2. A Secrecy Order Is Needed When the Application Includes Certain Items       A1-3. A Secrecy Order Is not Needed When the Application Includes Certain Items       A1-4. As an Expert in the Technical Area, the Review Should Provide the Following Recommendations       A1-5. Some Clarifications Related to Secrecy Orders     Intellectual Property Asset Commercialization       Shanghai’s Intellectual Property Asset Evaluation System and It’s Growth       China’s Growth in Intellectual Property Areas 6. Defining a Patent: The Problem, Solution, and Novelty.     The Skill of Problem Identification     The Skills of Solution Development     The Skills of Novelty Harvesting       What Are Claims?     Idea Farming 7. Mining Intellectual Property Assets.     How to Articulate Multiple Related Problems     How to Articulate Multiple Solutions for Multiple Problems 8. Intellectual Property.     Patents       Definition: Patent     Copyright       Definition: Copyright     Trademarks       Definition: Trademark     For More Information on Intellectual Property       Selected References 9. Property Protection: Copyrights, Trademarks, Trade Secrets, Patents, and Publishing Intellectual Property.     The Value of a Copyright, and How to Initiate It     The Value of a Trademark (and Service Mark), and How to Initiate It       International Trademark Association (INTA)       The INTA Mission     The Trade Secret and How to Exercise Control     The Patent and How to Initiate It     The Significance of Publishing Intellectual Property     The Considerations of Intellectual Property Protection       Intellectual Property in Simple Terms       Responsible Protection of Intellectual Property       Is Your Intellectual Property Secure?       Offensive and Defensive Security Measures More Reading. Appendix 1. Appendix 2. Appendix 3. Index.


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Product Details
  • ISBN-13: 9780132597562
  • Publisher: Pearson Education (US)
  • Publisher Imprint: Prentice Hall
  • Height: 235 mm
  • No of Pages: 256
  • Series Title: English
  • Weight: 386 gr
  • ISBN-10: 013259756X
  • Publisher Date: 23 Jul 2012
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 14 mm
  • Width: 191 mm


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