This title has been updated as per the latest UGC NET examination's pattern, The theory has been revamped and the concepts have been dealt with special focus on the recent examination trends and syllabus requirement. The book is divided into ten chapters and gives a perfect blend of theory and practice questions. The concepts are elaborated with the help of demographics, illustrations and figures.Features Includes Latest NEP 2020Assessments include Mock Tests,stopover questions, Trending Questions Includes 2021 Paper along with the answer keys About the Author KVS Madaan, a Former Associate Director, Arni School of Business Management, Arni University, Himachal Pradesh is a renowned author and academician. He is post graduate in Business Administration from Haryana School of Business, GJUST, Hisar. He has helped thousands of career aspirants realize their goals. He worked at top positions in many Universities and institutions. He has been a keynote speaker at UGC and AICTE sponsored faculty development programmes. He has authored a book for Commerce, NTA UGC NET, Paper 2