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Home > Business and Economics > Business and Management > The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business
The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business

The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business

          
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About the Book

"This is an important book that 'makes sense of how we make sense.' The authors provide a thorough, fresh, and compelling exploration into the dimensions of mental models. All leaders who want to be more effective in their actions would be served well to leverage the principles in this book to learn about how they think and make sense of the world around them." Nick Pudar Director of Strategic Initiatives, General Motors

Table of Contents:
Preface. Hijacking Our Minds. Mental Models. What We See Is What We Think. The Importance of Mental Models. Thinking the Impossible. Endnotes. I. RECOGNIZE THE POWER AND LIMITS OF MENTAL MODELS. 1. Our Models Define Our World. Rethinking IBM's Research Model. Compartmentalization of Business and Personal Life. Domestic Emerging Markets. The Parallel Universes in Our Minds. Building Our Brains. Where "Models" Come From. Models for the Moment. Avoiding Obsolescence. The Consequences Of Models. Endnotes. 2. Running The Miracle Mile. Flights of Fancy. Shifting Models. Models That Are Out of Sync with the Times. The Power Of Models. Perils Of Models. Changing the Tune. Making a Segway: The Bumpy Ride to a New Model. The Human Spirit Is Indomitable. Endnotes. II. KEEPING YOUR MODELS RELEVANT. 3. Should You Change Horses? Place Your Bets. A Wild Ride. Knowing When To Switch Horses. Off To The Races. Endnotes. 4. Paradigm Shifts Are a Two-Way Street. SOMETHING OLD, SOMETHING NEW. THE SEQUENCE OF SCIENTIFIC REVOLUTIONS. SOMETIMES WE GO ONLY ONE WAY. The Paradigm Swing: Living in St. Petersburg. Paradigms Whose Time Has Not Yet Come. Seeing in Both Directions. Endnotes. 5. Seeing A New Way of Seeing. How To See Differently. New Maps. Endnotes. 6. Sift For Sense from Streams of Complexity. What Is Knowledge? Throwing a Drowning Man Another Megabyte Of Data. Knowing More, Knowing Less. Swallowing the Sea. It's All about Context. Zooming In and Out. The Process of Zooming in and Zooming Out. Knowing Where You Stand. Zooming In. Zooming Out. Extreme Thinking: Simultaneous Zooming In and Out. An Application: Do You Want Fries with That? Zooming. Endnotes. 7. Engage in R&D of the Mind. The Need for Experiments. Conducting Cognitive R&D. Making a Leap. Challenges of Experimentation. When to Experiment: Weighing the Costs and Returns of Cognitive R&D. Into the Laboratory. Life as a Laboratory: Continuous Adaptive Experimentation. Endnotes. III. TRANSFORM YOUR WORLD. 8. Dismantle the Old Order. Persistence of Models. Changing Models: Revolution or Evolution. Smoothing the Way to a New Order. Castles in the Air. Endnotes. 9. Find Common Ground to Bridge Adaptive Disconnects. Adaptive Disconnects. The Need for Unlearning. Addressing Adaptive Disconnects. Recognizing Your Own Adaptive Disconnects. Bridging the Gaps. A Process for Connecting. Adapting the World. Endnote. IV. ACT QUICKLY AND EFFECTIVELY. 10. Develop the Intuition to Act Quickly. What Is Intuition? Instinct, Insight and Intuition. The Power of Creative Leaps. Dangers of Intuition. Developing Your Capacity for Intuition. Models in Action. Endnotes. 11. The Power to Do the Impossible. Howard Schultz. Rethinking Coffee. A Journey of Discovery and Intuition. Bridging Adaptive Disconnects. Building a New Order. Zooming In and Out. Continuous Experimentation and Challenging the Model. Stretching Beyond the Possible. Oprah Winfrey. Rethinking the Talk Show. Adaptive Experimentation: Books, Magazines and Other Media. Bridging Adaptive Disconnects. Build a World Order: The Harpo Infrastructure to Support the Oprah Brand. Andy Grove. Continuous Reinvention and Experimentation. Changing Horses: The Strategic Inflection Point. Using Paranoia and Cassandras to See Things Differently. Intuition. A Two-way Street: Adding Market Perspective to Engineering through "Intel Inside". Conclusions. Endnotes. 12. Challenging Your Own Thinking: Personal, Business and Society. Healthy Thinking: Making Sense in Personal Life. Dot-Com: Making Sense in Business. Terrorism and Individual Rights: Making Sense in Society. Keep Your Eye on the Model. Endnotes. Conclusion What You Think Is What You Do. Beyond Possibility. Appendix: The Neuroscience Behind Mental Models. Core Concepts. We Live Together in Separate Worlds. We Use Only a Small Part of What We See. Reality Is a Story the Brain and World Work Out Together. Mental models. The Cartesian Theater. The Reality of Reality. Explications. Walking on a Dark City Street at Midnight (Book Opening). Shaking Hands with Bugs Bunny: The Nature of Memory (Book Opening). Overlooking Gorillas: Inattention Blindness (Book Opening). Hard Wiring: Nature vs. Nurture (Chapter 1). Seeing Things Differently (Chapter 5). Zooming in and Out to Sift for Sense from Streams of Complexity (Chapter 6). A Self-Reflexive World: Epistemological Solipsism (Chapter 9). Intuition (Chapter 10). Cultivating A Practice Of "Letting Go" (Chapter 10). Endnotes. Selected Bibliography. Acknowledgments. Index.


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Product Details
  • ISBN-13: 9780131425026
  • Publisher: Pearson Education (US)
  • Publisher Imprint: Financial TImes Prentice Hall
  • Height: 236 mm
  • No of Pages: 336
  • Sub Title: Transform the Business of Your Life and the Life of Your Business
  • Width: 159 mm
  • ISBN-10: 0131425021
  • Publisher Date: 05 Aug 2004
  • Binding: SA
  • Language: English
  • Spine Width: 28 mm
  • Weight: 614 gr


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