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Responsabilité sociale des entreprises

Responsabilité sociale des entreprises

          
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About the Book

La responsabilité sociale des entreprises (RSE) est un phénomène qui vient des États-Unis, où elle est pratiquée depuis la fin des années 1800 sous forme de mécénat d'entreprise ou de dons d'argent à des oeuvres de bienfaisance. Au Danemark, en revanche, la RSE n'a pas vraiment gagné du terrain avant 1994, lorsque la ministre danoise des affaires sociales de l'époque, Karen Jespersen, a lancé une campagne de RSE intitulée "Notre préoccupation commune". Cette campagne appelait les entreprises à contribuer activement à la résolution des problèmes de chômage et d'exclusion sociale. Ce livre cherche à tester les hypothèses selon lesquelles les entreprises américaines s'engagent principalement dans des initiatives philanthropiques de RSE, et les entreprises danoises se concentrent sur la rétention de leurs employés actuels et l'intégration des personnes qui sont autrement exclues du marché du travail. Il est donc décidé de mener une étude sur les sites web de neuf entreprises danoises et de neuf entreprises américaines, répartis en trois secteurs d'activité les compagnies de téléphone, les supermarchés/entrepôts et les fabricants de meubles.


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Product Details
  • ISBN-13: 9786202930369
  • Publisher: KS Omniscriptum Publishing
  • Publisher Imprint: Editions Notre Savoir
  • Height: 229 mm
  • No of Pages: 184
  • Spine Width: 11 mm
  • Width: 152 mm
  • ISBN-10: 6202930365
  • Publisher Date: 14 Feb 2021
  • Binding: Paperback
  • Language: French
  • Returnable: N
  • Weight: 281 gr


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