The Road Map to Repeatable Success: Using QFD to Implement Change, breaks new ground in managing business by bringing together various quantitative and qualitative techniques to focus the business on the customer. One of the most difficult challenges of any organization is to not just be successful with a product or service, but to know inside and out what has made that product successful and to repeat that success in existing and new markets. This book shows how Quality Function Deployment (QFD) is central as a prioritization tool for both technical and business operations for a business, and introduces for the first time how various disciplines such as business reengineering, concurrent engineering, systems engineering, Total Quality Management, and statistical methodology can be brought together to make the organization one that not only adapts to change, but thrives on it. This book also shows the ins and outs of using QFD, from its basic operation as a requirement identifier, to its ability to prioritize strategies. The book also gives instruction on facilitation of QFD and management perspectives on how QFD fits into the organization. Finally, the book contains several case studies showing how QFD has helped specific organizations.

Table of Contents:
Working Toward an Integrated Systems Quality Paradigm Introduction Competitive Strategies to Enhance Productivity What Is "Quality" About Quality Function Deployment QFD-The Road Map to Repeatable Success Chapter Summary Repeatable Success MethodTM: A Systems Integration Quality Paradigm What Is Quality? The Repeatable Success MethodTM The Elements of the Repeatable Success MethodTM QFD Is the Heart of RSMTM Chapter Summary What Is QFD? The Genesis of Quality Function Deployment QFD-The Fast Lane to Competitiveness Benefits of Using QFD: "So What and Who Cares?" QFD Methodology Common Goals Sought by the QFD Methodologies Chapter Summary Building the Core QFD Matrix The Basis of the Core QFD Matrix The Core QFD Matrix Overview Capturing the "Voice of the Customer" Constructing a Core QFD Matrix Automating the Completion of the Core QFD Matrix Chapter Summary Developing an Integrated Plan from the Core QFD Matrix The Next Step The Dam Too Far Analyzing the Results of the Core QFD Matrix Translating Prioritized Technical Requirements into an Integrated Plan The Integrated Plan and the Project Resources Chapter Summary The Integrated QFD ApproachTM and Robust Designs Wholes, Holes, and Parts The Nine Steps of the Integrated QFD ApproachTM QFD and Robust Designs Some Final Comments on the Integrated QFD ApproachTM and Robust Design Chapter Summary QFD: The Basis for Systems Engineering and Concurrent Engineering Synergy and Engineering Systems Engineering and QFD Concurrent Engineering and QFD Summary Chapter Summary Process Improvement, Business Re-Engineering, and QFD QFD for Process Improvement? What Is a Process The Steps to Process Improvement QFD Focuses Process Improvement Chapter Summary Management and Participant Perspectives Understanding the Players and the Agendas Executive Management Perspective Management Perspective Team Perspective Facilitator Perspective QFD Is Not an Excuse for Abdication of Management Chapter Summary Facilitation Guidance Putting QFD to Work Roles and Responsibilities: Planning for Success Roles and Responsibilities: Selecting the Team Roles and Responsibilities: Facilitator Skills and Responsibilities Resolving Conflict Working Through the QFD Matrix Additional Facilitation Procedures Chapter Summary Developing a QFD Pilot Program The Need for a Pilot Program The Advantages of Using a Pilot Program to Introduce QFD Where to Start Pitfalls to Avoid in a QFD Pilot Program After the Pilot Program Is Completed Chapter Summary Case Studies and Examples Application of QFD Produces Results Die Cut Technologies: QFD and the Small Business University of Colorado, College of Engineering and Applied Science: Development of an Integrated Teaching Laboratory (ITL) Aluminum Extrusion Process: Westinghouse Electric Corporation Using QFD as an Analysis Tool in Environmental Compliance Martin Marietta Aerospace Group: QFD and Waste Reduction An Example of RSMTM Application to Environmental Processes 3M Hand-Held Wire Marker: QFD and the New Product Conclusion Conclusion The Right Method at the Right Time It May Be Better to Try and Fail Than Never to Have Tried at All-But It's Best to Have Tried and Succeeded! Appendix Index