Organized on 13th–15th December 2023, The 14th Annual International Research Conference of the Symbiosis Institute of Management Studies, (SIMSARC 2023) is based on the theme “Securing the Future through Sustainability, Health, Education and Technology”. It focuses on the need for a holistic approach to address the present challenges of the world while envisioning a resilient and prosperous tomorrow. It discusses the interconnections between Sustainability, Health, Education and Technology in fostering long-term well-being and addresses challenges and future opportunities.
Table of Contents: List of Figures
List of Tables
Foreword
Preface
Acknowledgements
About the Editors
1. A Bibliometric Analysis of Sustainability Literature: Benefits, Implications and Future Trends
2. Beyond the Call of Duty for Securing Future: Analyzing the Vital Role of Indian Armed Forces in Response to Disruptive Times
3. Assessment of Efficacy of Alcohol Based Hand Sanitizers
4. Transforming Health Care Management through Artificial Intelligence
5. Kano Model Analysis for Understanding Customer Satisfaction
6. Internships for Experiential Learning in MBA Curriculum
7. Impact of Overconfidence Bias on Perceived Market Efficiency—The Mediating Role of Investment Decision-Making of Indian Individual Investors
8. Perception of Workforce for Rejuvenation of Labour Laws
9. Agri-food Supply Chain (AFSC) Producers’ Perceptions of Consumer Price Control—An Assessment using MCDM Technique
10. Behavioural Patterns of Indian Shoppers in Tier II Cities of South Asia: A Confirmatory Factor Analysis Approach
11. Customer Advocacy in Value Co-creation Space in Context to Customers’ Perceptions
12. A STITCH IN TIME: A Study on the Latent Factors of Awareness and Perception of Sustainable Estate Planning Among Millennials in Urban Bengaluru
13. The Impact of Russian and Ukrainian Conflict on Indian Stock Returns
14. Emotional Intelligence Promoting the Sustainability of Online Learning Readiness
15. A Midas Touch in Kitchen
16. Servicification and Contribution of Service Exports to Manufacturing Exports: From the Indian Context
17. Understanding Conflict Strategies and Its Effects on Sustainability through Game Theory Decisions: An Example of Afghan Conflict
18. An Analysis and Mapping Teacher’s Ethical Framework to Hichki, A Bollywood Cinema
19. Training and Development of Community Resource Person as a Tool for Empowerment of Women—A Qualitative Enquiry
20. Arming Prosperity: A Comprehensive Study of Defense Expenditure’s Influence on India’s Economic Growth and Employment
21. Herbal vs Allopathic—Select Determinants of Preference for Medication in India
22. Impact of ESG on the Financial Performance: A Case Study in the Indian Cement Industry
23. Unlocking HR Potential: Exploring Blockchain Technology’s Application in Human Resource Management
24. Role of Biomass Gasification and Bio CNG for Carbon Footprint Management in the Process Industry
25. Adding Granularity to the Measurement of Programme Outcomes Assessment: A Novel way to Compute Programme Outcome Attainment
26. Credit Default Swaps—An Empirical Analysis of Recent Developments in the CDS Market
27. Blockchain Technology in HRM: A Futuristic Perspective
28. Comparative Study of Fidget Toys on Adults’ Attention Span and Concentration
29. Factors Influencing Students to Pursue Digital Homeschooling in India
30. Library Orientation through Games: Engaging and Interactive Approaches to Introduce Student to Library Resources and Services
31. Comparative Analysis of Islamic Banks with Conventional Banks in Terms of Performance
32. New Product Advertising: Analysing the Impact of Functional, Emotional and Rational Brand Post on Purchase Intention
33. Unveiling the Branding Bridge: A Study on How Brand Equity Mediates the Relationship between CSR and Consumer Willingness to Buy in the Future
