close menu
Bookswagon-24x7 online bookstore
close menu
My Account
Small Business For Dummies

Small Business For Dummies

          
5
4
3
2
1

Out of Stock


Premium quality
Premium quality
Bookswagon upholds the quality by delivering untarnished books. Quality, services and satisfaction are everything for us!
Easy Return
Easy return
Not satisfied with this product! Keep it in original condition and packaging to avail easy return policy.
Certified product
Certified product
First impression is the last impression! Address the book’s certification page, ISBN, publisher’s name, copyright page and print quality.
Secure Checkout
Secure checkout
Security at its finest! Login, browse, purchase and pay, every step is safe and secured.
Money back guarantee
Money-back guarantee:
It’s all about customers! For any kind of bad experience with the product, get your actual amount back after returning the product.
On time delivery
On-time delivery
At your doorstep on time! Get this book delivered without any delay.
Notify me when this book is in stock
Add to Wishlist
X

About the Book

Secure your business success with this best-selling guide Thinking about starting a new business? Searching for ways to run your small business better? This essential reference covers everything any Australian or New Zealand small business needs to know, including vital topics such as business planning and franchising, budgeting and GST, marketing and online sales.*Find out what works for you - decide whether to start from scratch, buy an existing business or purchase a franchise*Build a business plan - develop a blueprint for business success with a winning business plan*Develop a marketing strategy - find your unique selling point, build your brand and set sales goals*Understand the importance of customer service - deliver beyond expectations, listen to customers and transform complaints into sales*Ramp up your management skills - understand your legal obligations as an employer, recruit the best employees and build a great team*Succeed online - develop a website, secure high rankings on the search engines and build online sales*Keep your business profitable - understand Profit & Loss reports, manage profit margins and set budgets

Table of Contents:
Introduction 1 Part I: First Steps 7 Chapter 1: Is Small Business for You? 9 Chapter 2: Buying a Business 25 Chapter 3: Getting into the Franchising Game 41 Part II: Jump In, Get Wet 57 Chapter 4: Planning for Success 59 Chapter 5: Getting the Legals Right 77 Chapter 6: Financing Your Business 99 Part III: Killer Marketing 115 Chapter 7: Creating Your Marketing Plan 117 Chapter 8: Developing Online Strategies 137 Chapter 9: Making Service Your Business 159 Part IV: People Power 177 Chapter 10: Becoming an Employer 179 Chapter 11: The Art of Management 201 Part V: High Finance 221 Chapter 12: Cooking the Books 223 Chapter 13: Understanding Financial Statements 243 Chapter 14: Calculating Margins and Ratios 265 Chapter 15: Taming the Tax Tyrant 281 Part VI: Horses for Courses 303 Chapter 16: Especially for Retailers 305 Chapter 17: Especially for Manufacturers and Wholesalers 325 Part VII: The Part of Tens 343 Chapter 18: Ten Things to Do If You Hit Hard Times 345 Chapter 19: Ten Ways (Almost!) to Make Technology Your Friend 353 Chapter 20: Ten Tips for Selling Your Business 363 Index 373


Best Sellers



Product Details
  • ISBN-13: 9781118222867
  • Publisher: John Wiley & Sons Inc
  • Publisher Imprint: John Wiley & Sons Inc
  • Language: English
  • ISBN-10: 1118222865
  • Publisher Date: 06 Aug 2012
  • Binding: Digital (delivered electronically)
  • No of Pages: 424


Similar Products

How would you rate your experience shopping for books on Bookswagon?

Add Photo
Add Photo

Customer Reviews

REVIEWS           
Click Here To Be The First to Review this Product
Small Business For Dummies
John Wiley & Sons Inc -
Small Business For Dummies
Writing guidlines
We want to publish your review, so please:
  • keep your review on the product. Review's that defame author's character will be rejected.
  • Keep your review focused on the product.
  • Avoid writing about customer service. contact us instead if you have issue requiring immediate attention.
  • Refrain from mentioning competitors or the specific price you paid for the product.
  • Do not include any personally identifiable information, such as full names.

Small Business For Dummies

Required fields are marked with *

Review Title*
Review
    Add Photo Add up to 6 photos
    Would you recommend this product to a friend?
    Tag this Book
    Read more
    Does your review contain spoilers?
    What type of reader best describes you?
    I agree to the terms & conditions
    You may receive emails regarding this submission. Any emails will include the ability to opt-out of future communications.

    CUSTOMER RATINGS AND REVIEWS AND QUESTIONS AND ANSWERS TERMS OF USE

    These Terms of Use govern your conduct associated with the Customer Ratings and Reviews and/or Questions and Answers service offered by Bookswagon (the "CRR Service").


    By submitting any content to Bookswagon, you guarantee that:
    • You are the sole author and owner of the intellectual property rights in the content;
    • All "moral rights" that you may have in such content have been voluntarily waived by you;
    • All content that you post is accurate;
    • You are at least 13 years old;
    • Use of the content you supply does not violate these Terms of Use and will not cause injury to any person or entity.
    You further agree that you may not submit any content:
    • That is known by you to be false, inaccurate or misleading;
    • That infringes any third party's copyright, patent, trademark, trade secret or other proprietary rights or rights of publicity or privacy;
    • That violates any law, statute, ordinance or regulation (including, but not limited to, those governing, consumer protection, unfair competition, anti-discrimination or false advertising);
    • That is, or may reasonably be considered to be, defamatory, libelous, hateful, racially or religiously biased or offensive, unlawfully threatening or unlawfully harassing to any individual, partnership or corporation;
    • For which you were compensated or granted any consideration by any unapproved third party;
    • That includes any information that references other websites, addresses, email addresses, contact information or phone numbers;
    • That contains any computer viruses, worms or other potentially damaging computer programs or files.
    You agree to indemnify and hold Bookswagon (and its officers, directors, agents, subsidiaries, joint ventures, employees and third-party service providers, including but not limited to Bazaarvoice, Inc.), harmless from all claims, demands, and damages (actual and consequential) of every kind and nature, known and unknown including reasonable attorneys' fees, arising out of a breach of your representations and warranties set forth above, or your violation of any law or the rights of a third party.


    For any content that you submit, you grant Bookswagon a perpetual, irrevocable, royalty-free, transferable right and license to use, copy, modify, delete in its entirety, adapt, publish, translate, create derivative works from and/or sell, transfer, and/or distribute such content and/or incorporate such content into any form, medium or technology throughout the world without compensation to you. Additionally,  Bookswagon may transfer or share any personal information that you submit with its third-party service providers, including but not limited to Bazaarvoice, Inc. in accordance with  Privacy Policy


    All content that you submit may be used at Bookswagon's sole discretion. Bookswagon reserves the right to change, condense, withhold publication, remove or delete any content on Bookswagon's website that Bookswagon deems, in its sole discretion, to violate the content guidelines or any other provision of these Terms of Use.  Bookswagon does not guarantee that you will have any recourse through Bookswagon to edit or delete any content you have submitted. Ratings and written comments are generally posted within two to four business days. However, Bookswagon reserves the right to remove or to refuse to post any submission to the extent authorized by law. You acknowledge that you, not Bookswagon, are responsible for the contents of your submission. None of the content that you submit shall be subject to any obligation of confidence on the part of Bookswagon, its agents, subsidiaries, affiliates, partners or third party service providers (including but not limited to Bazaarvoice, Inc.)and their respective directors, officers and employees.

    Accept

    New Arrivals



    Inspired by your browsing history


    Your review has been submitted!

    You've already reviewed this product!
    ASK VIDYA