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Home > Business and Economics > Business and Management > Management and management techniques > Management: leadership and motivation > Startup gründen: Der praxisnahe Leitfaden zur erfolgreichen Unternehmensgründung: Von der Geschäftsidee über Startup Recht und Startup Finanzierung bis zur Skalierun
Startup gründen: Der praxisnahe Leitfaden zur erfolgreichen Unternehmensgründung: Von der Geschäftsidee über Startup Recht und Startup Finanzierung bis zur Skalierun

Startup gründen: Der praxisnahe Leitfaden zur erfolgreichen Unternehmensgründung: Von der Geschäftsidee über Startup Recht und Startup Finanzierung bis zur Skalierun

          
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About the Book

Dieser praxisnahe Leitfaden begleitet angehende Gründer Schritt für Schritt auf dem Weg zur erfolgreichen Startup Gründung. Von der ersten Geschäftsidee bis zur Skalierung des Unternehmens werden alle relevanten Aspekte der Unternehmensgründung behandelt. Der erste Teil widmet sich der Entwicklung und Validierung der Geschäftsidee. Leser lernen, wie sie eine fundierte Marktanalyse durchführen, ihre Zielgruppe definieren und ein Minimum Viable Product erstellen. Die Lean Startup Methodik wird dabei praxisnah vermittelt. Im Bereich Startup Recht werden die verschiedenen Gesellschaftsformen verglichen und alle notwendigen Schritte zur Firmengründung erläutert. Dabei werden sowohl Handelsregister-Eintragungen als auch Gewerbeanmeldungen behandelt. Wichtige Aspekte wie Arbeitsverträge, Markenrechte und Datenschutz werden verständlich erklärt. Der Abschnitt zur Startup Finanzierung beleuchtet verschiedene Finanzierungsquellen wie Venture Capital, Crowdfunding und Fördermittel. Praktische Anleitungen zur Erstellung eines Pitch Decks und zur Unternehmensbewertung unterstützen bei der Investorensuche. Für die Wachstumsphase bietet das Buch konkrete Strategien zur digitalen Transformation und Internationalisierung. Themen wie E-Commerce Integration, Prozessoptimierung und Change Management werden dabei ausführlich behandelt. Der Leitfaden richtet sich an Start-up Gründer, die ihre Existenzgründung professionell angehen möchten. Die enthaltenen Checklisten, Praxisbeispiele und Handlungsempfehlungen ermöglichen eine strukturierte Herangehensweise an die eigene Unternehmensgründung. Dieses Buch wurde unter Verwendung innovativer Technologien wie Künstlicher Intelligenz sowie eigens entwickelter Tools erstellt - etwa bei der Ideenfindung, der Recherche, dem Schreiben, dem Lektorat, der Qualitätssicherung und der Gestaltung dekorativer Illustrationen. So möchten wir Ihnen ein besonders stimmiges, modernes und noch hochwertigeres Leseerlebnis bieten.


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Product Details
  • ISBN-13: 9783384477484
  • Publisher: Tredition Gmbh
  • Publisher Imprint: Tredition Gmbh
  • Height: 210 mm
  • No of Pages: 174
  • Spine Width: 10 mm
  • Weight: 217 gr
  • ISBN-10: 3384477480
  • Publisher Date: 02 Jan 2025
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Sub Title: Der praxisnahe Leitfaden zur erfolgreichen Unternehmensgründung: Von der Geschäftsidee über Startup Recht und Startup Finanzierung bis zur Skalierun
  • Width: 148 mm


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Startup gründen: Der praxisnahe Leitfaden zur erfolgreichen Unternehmensgründung: Von der Geschäftsidee über Startup Recht und Startup Finanzierung bis zur Skalierun
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