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Swim with the Sharks Cassette

Swim with the Sharks Cassette

          
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About the Book

This comprehensive course on salesmanship, negotiation and management teaches you how to outsell, outmanage, outmotivate and outnegotiate your competition. Swim With The Sharks has won praise from a remarkable and diverse following, including Governor Mario Cuomo of New York, Gloria Steinem and Ted Koppel. Harvey Mackay, the man who built a multi-million dollar international envelope manufacturing company, new shares his winning techniques for professional and personal success. He offers an agenda for achievement through a series of "lessons" featuring the Mackay 66 -- an in-depth customer profile designed to give you the edge -- and invaluable "quickies" on business and life -- " Make Your Decisions with Your Heart, and What You'll End Up with Is Heart Disease;" "How to Handle the Tough Prospect;" among many others. In the bestselling tradition of Tom Peters, Donald Trump and Mark McCormack, here is sound advice for anyone who wants to be a winner in any field. Swim With The Sharks is the new "success" bible by the man Fortune magazine called "Mr. Make-Things-Happen."


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Product Details
  • ISBN-13: 9780394577364
  • Publisher: Random House USA Inc
  • Publisher Imprint: Random House US Audio
  • Edition: Abridged edition
  • Language: English
  • Weight: 91 gr
  • ISBN-10: 0394577361
  • Publisher Date: 11 Mar 1989
  • Binding: Audio cassette
  • Height: 184 mm
  • Returnable: N
  • Width: 108 mm


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