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Technical Communication Today with NEW MyTechCommLab with eText -- Access Card Package

Technical Communication Today with NEW MyTechCommLab with eText -- Access Card Package

          
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About the Book

ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products.   Packages Access codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from companies other than Pearson; check with the seller before completing your purchase.   Used or rental books If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code.   Access codes Access codes that are purchased from sellers other than Pearson carry a higher risk of being either the wrong ISBN or a previously redeemed code. Check with the seller prior to purchase.   -- Technical Communication Today remains the only text to fully centralize the computer in the technical workplace, presenting how writers use computers throughout their communication process.  Each chapter places an emphasis on the activity of producing effective documents by following a process approach that mirrors how professionals communicate in the technical workplace and how students learn in the classroom. The text incorporates the newest technology-driven changes in workplace communication with in-depth discussions of email, instant messaging, working in virtual teams, making Web sites, blogging, podcasting, incorporating digital audio and visuals in documents, using PDAs, and negotiating ethical situations in electronic communication among many other available strategies and tools.   0321846230 / 9780321846235 Technical Communication Today with NEW MyTechCommLab Student Access Code Card  4/e Package consists of 0205171192 / 9780205171194 Technical Communication Today 0205890407 / 9780205890408 NEW MyTechCommLab with Pearson eText -- Access Card

Table of Contents:
Preface   PART ONE        ELEMENTS OF TECHNICAL COMMUNCATION   1          Communicating in the Workplace Developing a Workplace Writing Process Genres and the Technical Writing Process Help: Using Your Computer to Overcome Writer’s Block What is Technical Communication? How Important is Technical Communication? Chapter Review Exercises and Projects   2          Readers and Contexts of Use Profiling Your Readers Help: Profiling Readers with Search Engines Profiling Contexts of Use Using Profiles to Your Own Advantage International and Cross-Cultural Communication Chapter Review Exercises and Projects Case Study: Installing a Medical Waste Incinerator   3          Working in Teams The Stages of Teaming Forming: Strategic Planning Storming: Managing Conflict Norming: Determining Team Roles Help: Virtual Teaming Performing: Improving Quality The Keys to Teaming Chapter Review Exercises and Projects Case Study: Not a Sunny Day   4          Ethics in the Technical Workplace What Are Ethics? Where Do Ethics Come From? Help: Stopping Cyberbullying and Computer Harassment Resolving Ethical Dilemmas Ethics in the Technical Workplace Copyright Law in Technical Communication Chapter Review Exercises and Projects Case Study: This Company is Bugging Me     PART TWO    GENRES OF TECHNICAL COMMUNICATION   5          Letters, Memos, and E-Mail Basic Features of Letters, Memos, and E-Mail Planning and Researching Letters, Memos, and E-Mail Organizing and Drafting Letters, Memos, and E-Mail Types of Letters, Memos, and E-Mail Using Style in Letters, Memos, and E-Mail Designing and Formatting Letters and Memos Help: E-Mail Netiquette Microgenre: Texting at Work Chapter Review Exercises and Projects Case Study: The Nastygram   6          Technical Descriptions and Specifications Basic Features of Technical Descriptions and Specifications Planning and Researching Partitioning the Subject Organizing and Drafting Using Style and Design Help: Using Digital Photography in Descriptions Microgenre: Technical Definitions Chapter Review Exercises and Projects Case Study: In the Vapor   7          Instructions and Documentation Basic Features of Documentation Planning and Researching Planning for Cross-Cultural Readers and Contexts Organizing and Drafting Using Style and Design Help: On-Screen Documentation Microgenre: Emergency Instructions Chapter Review Exercises and Projects Case Study: The Flame   8          Proposals Basic Features of Proposals Planning and Researching Organizing and Drafting Help: Roughing Out a Budget with a Spreadsheet Using Style and Design in Proposals Microgenre: The Elevator Pitch Chapter Review Exercises and Projects Case Study: The Mole   9          Activity Reports Basic Features of Activity Reports Types of Activity Reports Planning and Researching Organizing and Drafting Help: Making and Using PDFs Using Style and Design Microgenre: The Status Report Chapter Review Exercises and Projects Case Study: Bad Chemistry   10        Analytical Reports Basic Features of Analytical Reports Types of Analytical Reports Planning and Researching Organizing and Drafting Drafting Front Matter and Back Matter Help: Using Google Docs to Collaborate with International Teams Using Style and Design Microgenre: The Poster Presentation Chapter Review Exercises and Projects Case Study: The X-File   11        Starting Your Career Setting Goals, Making a Plan Preparing a Resume Help: Designing a Scannable/Searchable Resume Writing Effective Application Letters Creating a Professional Portfolio Interviewing Strategies           Microgenre: The Bio Chapter Review Exercises and Projects Case Study: The Lie     PART THREE     PLANNING AND DOING RESEARCH   12        Strategic Planning, Being Creative Using Strategic Planning Help: Planning with Online Calendars Generating New Ideas Chapter Review Exercises and Projects Case Study: Getting Back to Crazy   13        Persuading Others Persuading with Reasoning Persuading with Values Help: Persuading On-Line Persuasion in High-Context Cultures Chapter Review Exercises and Projects Case Study: Leapfrogging with Wireless   14        Doing Research Beginning Your Research Defining Your Research Subject Formulating a Research Question or Hypothesis Developing a Research Methodology Triangulating Materials Chapter Review Exercises and Projects Case Study: The Life of a Dilemma   15        Using Sources and Managing Information Taking Useful Notes Documenting Sources Help: Using a Citation Manager Appraising Your Information Avoiding Plagiarism Chapter Review Exercises and Projects Case Study: The Patch Writer     PART FOUR     DRAFTING, DESIGNING, AND REVISING   16        Organizing and Drafting Basic Organization for Any Document Using Genres to Organize Information Outlining the Document Help: Organizing with Presentation Software Organizing and Drafting the Introduction Organizing and Drafting the Body Organizing and Drafting the Conclusion Organizing Cross-Cultural Documents   Chapter Review Exercises and Projects Case Study: The Bad News   17        Using Plain and Persuasive Language What is Style? Writing Plain Sentences Help: Intercultural Style and Translation Software Writing Plain Paragraphs When Is It Appropriate to Use Passive Voice? Persuasive Style Balancing Plain and Persuasive Style Chapter Review Exercises and Projects Case Study: Going Over the Top   18        Designing Documents and Interfaces Five Principles of Design Design Principle 1: Balance Design Principle 2: Alignment Design Principle 3: Grouping Design Principle 4: Consistency Help: Using Styles and Templates Design Principle 5: Contrast Cross-Cultural Design Using the Principles of Design A Primer on Binding and Paper Chapter Review Exercises and Projects Case Study: Scorpions Invade   19        Creating and Using Graphics Guidelines for Using Graphics Displaying Data with Graphs, Tables, and Charts Using Pictures, Drawings, and Screen Shots Help: Making Visuals with a Spreadsheet Program Using Cross-Cultural Symbols Using Video and Audio Chapter Review Exercises and Projects Case Study: Looking Guilty   20        Revising and Editing for Usability Levels of Edit Revising: Level 1 Editing Substantive Editing: Level 2 Editing Copyediting: Level 3 Editing Proofreading: Level 4 Editing Using Copyediting Symbols Lost in Translation: Cross-Cultural Editing Documenting Cycling and Usability Testing Help: Online Copyediting Chapter Review Exercises and Projects Case Study: Wrong Version     PART FIVE     CONNECTING WITH CLIENTS   21        Preparing and Giving Presentations Planning and Researching Your Presentation Choosing the Right Presentation Technology Organizing the Content of Your Presentation Help: Giving Presentations with your iPod, MP3, or Mobile Phone Choosing Your Presentation Style Creating Visuals Delivering the Presentation Practicing and Rehearsing Working Cross-Culturally with Translators Chapter Review Exercises and Projects Case Study: The Coward   22        Designing Websites Basic Features of a Website Planning and Researching a Website Organizing and Drafting a Website Help: Using Web-Authoring Software Using Style in a Website Designing the Website Revising, Editing, and Proofreading Uploading, Testing, and Maintaining Your Website Chapter Review Exercises and Projects Case Study: Slowed to a Crawl   23        Using Social Networking Tools (Web 2.0) Social Networking in the Workplace Blogs and Microblogs Internet Videos and Podcasts Wikis Help: Using Skype for Collaboration Chapter Review Exercises and Projects Case Study: My Boss Might Not “Like” This     Appendix A      Grammar and Punctuation Guide   Appendix B      Guide for English Language Learners   Appendix C      Documentation Guide   References   Credits   Index  


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Product Details
  • ISBN-13: 9780321846235
  • Publisher: Pearson Education (US)
  • Publisher Imprint: Longman Inc
  • Depth: 25
  • Height: 231 mm
  • No of Pages: 736
  • Series Title: English
  • Weight: 1021 gr
  • ISBN-10: 0321846230
  • Publisher Date: 28 Aug 2011
  • Binding: SA
  • Edition: 4 Rev ed
  • Language: English
  • Returnable: Y
  • Spine Width: 23 mm
  • Width: 191 mm


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