close menu
Bookswagon-24x7 online bookstore
close menu
My Account
29%
User Research: Improve Product and Service Design and Enhance Your UX Research

User Research: Improve Product and Service Design and Enhance Your UX Research

          
5
4
3
2
1

Available


Premium quality
Premium quality
Bookswagon upholds the quality by delivering untarnished books. Quality, services and satisfaction are everything for us!
Easy Return
Easy return
Not satisfied with this product! Keep it in original condition and packaging to avail easy return policy.
Certified product
Certified product
First impression is the last impression! Address the book’s certification page, ISBN, publisher’s name, copyright page and print quality.
Secure Checkout
Secure checkout
Security at its finest! Login, browse, purchase and pay, every step is safe and secured.
Money back guarantee
Money-back guarantee:
It’s all about customers! For any kind of bad experience with the product, get your actual amount back after returning the product.
On time delivery
On-time delivery
At your doorstep on time! Get this book delivered without any delay.
Quantity:
Add to Wishlist

About the Book

Many businesses are rooted in creating desirable products and services for users, but fail to consider the consumer. How can they create products and services that work for users? This book has the answers.

User experience research, also known as UX research, focuses on understanding user behaviours, needs and motivations through a range of observational techniques, task analysis and other methodologies. User Research is a practical guide that shows mid-level and academic readers how to use the vast array of user research methods available. Written by one of the UK's leading UX research professionals, readers can benefit from in-depth knowledge that explores the fundamentals of user research.

Covering all the key research methods including face-to-face user testing, card sorting, surveys, and many more, the book gives expert insight into the nuances, advantages and disadvantages of each, while also providing guidance on how to interpret, analyze and share the data once it has been obtained. Now in its third edition, User Research provides new insight into how to incorporate cross-functional collaboration when approaching user research, how to navigate the ever-changing world of GDPR as AI enters the research space and a pathway to founding their products and services with the understanding of consumer behaviour.



Table of Contents:
    • Chapter - 01: Introduction – why is user research so important?;
  • Section - ONE: The fundamentals – what good research looks like;
    • Chapter - 02: Planning your user research;
    • Chapter - 03: Best practice in user research – what, why and how;
    • Chapter - 04: Managing user research for successful outcomes;
    • Chapter - 05: Getting the legal and ethical stuff right;
    • Chapter - 06: Cross-functional working;
  • Section - TWO: Selecting and using user research methods;
    • Chapter - 07: Usability testing – observing people doing things;
    • Chapter - 08: User interviews – understanding people’s experience through talking to them;
    • Chapter - 09: Surveys – how to gauge a widespread user response;
    • Chapter - 10: Getting the best out of stakeholder workshops – collaborative sessions for constructive work with key participants;
    • Chapter - 11: Content testing – what do people think your content means?;
    • Chapter - 12: Card sorting – understanding how people group and relate things;
    • Chapter - 13: Information architecture validation through tree testing – does the structure of your information work for your users?;
    • Chapter - 14: Diary studies – how to capture user research data over time;
    • Chapter - 15: Contextual inquiry – interviewing people in their own environment;
    • Chapter - 16: Ethnography and pop-up research – observing how people behave and running fast-paced research in the real world;
    • Chapter - 17: How to combine user research methodologies;
  • Section - THREE: Analysing user research data and communicating the insights;
    • Chapter - 18: In-depth analysis – understanding your qualitative data;
    • Chapter - 19: Fast-paced analysis;
    • Chapter - 20: Analysing usability data and cataloguing issues and needs;
    • Chapter - 21: Making recommendations – how to make your research findings and insights actionable;
    • Chapter - 22: Creating impactful executive summaries and detailed reports to present results;
    • Chapter - 23: Tools for analysis and UX storytelling;
    • Chapter - 24: Conclusion;


Best Seller

| | See All

Product Details
  • ISBN-13: 9781398625099
  • Publisher: Kogan Page Ltd
  • Publisher Imprint: Kogan Page Ltd
  • Edition: Revised edition
  • Language: English
  • Returnable: N
  • Width: 156 mm
  • ISBN-10: 1398625094
  • Publisher Date: 03 Dec 2025
  • Binding: Hardback
  • Height: 234 mm
  • No of Pages: 384
  • Sub Title: Improve Product and Service Design and Enhance Your UX Research


Similar Products

How would you rate your experience shopping for books on Bookswagon?

Add Photo
Add Photo

Customer Reviews

REVIEWS           
Be The First to Review
User Research: Improve Product and Service Design and Enhance Your UX Research
Kogan Page Ltd -
User Research: Improve Product and Service Design and Enhance Your UX Research
Writing guidlines
We want to publish your review, so please:
  • keep your review on the product. Review's that defame author's character will be rejected.
  • Keep your review focused on the product.
  • Avoid writing about customer service. contact us instead if you have issue requiring immediate attention.
  • Refrain from mentioning competitors or the specific price you paid for the product.
  • Do not include any personally identifiable information, such as full names.

User Research: Improve Product and Service Design and Enhance Your UX Research

Required fields are marked with *

Review Title*
Review
    Add Photo Add up to 6 photos
    Would you recommend this product to a friend?
    Tag this Book
    Read more
    Does your review contain spoilers?
    What type of reader best describes you?
    I agree to the terms & conditions
    You may receive emails regarding this submission. Any emails will include the ability to opt-out of future communications.

    CUSTOMER RATINGS AND REVIEWS AND QUESTIONS AND ANSWERS TERMS OF USE

    These Terms of Use govern your conduct associated with the Customer Ratings and Reviews and/or Questions and Answers service offered by Bookswagon (the "CRR Service").


    By submitting any content to Bookswagon, you guarantee that:
    • You are the sole author and owner of the intellectual property rights in the content;
    • All "moral rights" that you may have in such content have been voluntarily waived by you;
    • All content that you post is accurate;
    • You are at least 13 years old;
    • Use of the content you supply does not violate these Terms of Use and will not cause injury to any person or entity.
    You further agree that you may not submit any content:
    • That is known by you to be false, inaccurate or misleading;
    • That infringes any third party's copyright, patent, trademark, trade secret or other proprietary rights or rights of publicity or privacy;
    • That violates any law, statute, ordinance or regulation (including, but not limited to, those governing, consumer protection, unfair competition, anti-discrimination or false advertising);
    • That is, or may reasonably be considered to be, defamatory, libelous, hateful, racially or religiously biased or offensive, unlawfully threatening or unlawfully harassing to any individual, partnership or corporation;
    • For which you were compensated or granted any consideration by any unapproved third party;
    • That includes any information that references other websites, addresses, email addresses, contact information or phone numbers;
    • That contains any computer viruses, worms or other potentially damaging computer programs or files.
    You agree to indemnify and hold Bookswagon (and its officers, directors, agents, subsidiaries, joint ventures, employees and third-party service providers, including but not limited to Bazaarvoice, Inc.), harmless from all claims, demands, and damages (actual and consequential) of every kind and nature, known and unknown including reasonable attorneys' fees, arising out of a breach of your representations and warranties set forth above, or your violation of any law or the rights of a third party.


    For any content that you submit, you grant Bookswagon a perpetual, irrevocable, royalty-free, transferable right and license to use, copy, modify, delete in its entirety, adapt, publish, translate, create derivative works from and/or sell, transfer, and/or distribute such content and/or incorporate such content into any form, medium or technology throughout the world without compensation to you. Additionally,  Bookswagon may transfer or share any personal information that you submit with its third-party service providers, including but not limited to Bazaarvoice, Inc. in accordance with  Privacy Policy


    All content that you submit may be used at Bookswagon's sole discretion. Bookswagon reserves the right to change, condense, withhold publication, remove or delete any content on Bookswagon's website that Bookswagon deems, in its sole discretion, to violate the content guidelines or any other provision of these Terms of Use.  Bookswagon does not guarantee that you will have any recourse through Bookswagon to edit or delete any content you have submitted. Ratings and written comments are generally posted within two to four business days. However, Bookswagon reserves the right to remove or to refuse to post any submission to the extent authorized by law. You acknowledge that you, not Bookswagon, are responsible for the contents of your submission. None of the content that you submit shall be subject to any obligation of confidence on the part of Bookswagon, its agents, subsidiaries, affiliates, partners or third party service providers (including but not limited to Bazaarvoice, Inc.)and their respective directors, officers and employees.

    Accept

    New Arrivals

    | | See All


    Inspired by your browsing history


    Your review has been submitted!

    You've already reviewed this product!
    ASK VIDYA