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Wirtschaftliches Grundwissen - Fur Naturwissenschaftler und Ingenieure 2e

Wirtschaftliches Grundwissen - Fur Naturwissenschaftler und Ingenieure 2e

          
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About the Book

Wenn frisch gebackene Absolventen eines natur- oder ingenieurwissenschaftlichen Studienganges in ihr erstes Wirtschaftsunternehmen kommen, landen sie auf einem fremden Planeten: dem der Kaufleute, Betriebswirte, Juristen und Manager. Um dort bestehen zu können, ist zumindest ein Grundwissen darÃ1/4ber, wie Wirtschaft funktioniert und geregelt ist, unverzichtbar.
Dieser Kompaktkurs fÃ1/4r das moderne Wirtschaftsleben spart nichts aus: Von der doppelten BuchfÃ1/4hrung bis zur Erschließung globaler Märkte - hier wird alles in leicht verständlichen Begriffen erklärt.

- Der Crash-Kurs fÃ1/4r Berufsanfänger: Nimmt die Scheu vor dem Umgang mit Geld, Märkten und Produkten. Alle Aspekte des Wirtschaftslebens werden dargestellt, ohne unnötigen Ballast und ohne Fachchinesisch.
- Praxisnah: Zahlreiche Fallbeispiele und Ãœbungsaufgaben zu aktuellen Themen aus dem Wirtschaftleben - mit Lösungen im Anhang! Von der MarkteinfÃ1/4hrung eines 3-Liter-Autos bis zur ExistenzgrÃ1/4ndung als Ich-AG werden reale Szenarien erklärt und analysiert.
- Lesefreundliches Layout: Eine Doppelseite zu jedem Thema, mit klar gekennzeichneten Zusammenfassungen und Beispielen.
- Aktuell: Alle Kapitel berÃ1/4cksichtigen jetzt die Änderungen in der nationalen und internationalen Gesetzgebung bis 2006 (z. B. neue Rechtsformen bei Gesellschaften, neue Regelungen beim KÃ1/4ndigungsschutz, Ich-AGs, etc.) - alle Änderungen in den wirtschaftlichen und politischen Rahmenbedingungen der letzten 5 Jahre sind berÃ1/4cksichtigt.
About the Author: Dr. Hergen Scheck ist promovierter Physiker. Nach dem Wechsel aus der universitären Forschung in die Industrie war er als Projektleiter in großen und mittelständischen Industriebetrieben tätig. Dazwischen arbeitete er mehrere Jahre freiberuflich als Lehrbeauftragter fÃ1/4r EDV und Betriebswirtschaft sowie als Ãœbersetzer fÃ1/4r Wirtschafts- und EDV-Fachliteratur. Seit einigen Jahren unterrichtet er Fächer aus dem Bereich Informationstechnik an einer Berufsbildenden Schule.
Birgitt Scheck hat eine Berufsausbildung als Industriekauffrau sowie ein Studium als Diplom-Handelslehrerin absolviert. Seit Ã1/4ber fÃ1/4nfzehn Jahren ist sie in der Erwachsenenbildung tätig und unterrichtet Fächer aus dem Bereich Wirtschaft und Deutsch an einer Berufsbildenden Schule.


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Product Details
  • ISBN-13: 9783527316717
  • Publisher: Wiley-vch
  • Publisher Imprint: Wiley-VCH
  • Edition: 0002-
  • Language: German
  • Returnable: N
  • Spine Width: 17 mm
  • Width: 170 mm
  • ISBN-10: 352731671X
  • Publisher Date: 04 Jan 2011
  • Binding: Paperback
  • Height: 244 mm
  • No of Pages: 311
  • Series Title: English
  • Weight: 498 gr


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