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Carsten Rennhak

Carsten RennhakProf. Dr. Carsten Rennhak lehrt Allgemeine Betriebswirtschaftslehre mit dem Schwerpunkt Marketing an der ESB Business School Reutlingen. Nach Studium in Augsburg und Detroit Promotion in München; Unternehmensberater und Projektleiter bei Booz & Compay; Hochschullehrer an der Munich Business School. Seine Forschungsinteressen liegen vor allem auf den Fachgebieten Unternehmenskommunikation, Kundenbindung, Marktsegmentierung sowie im Bereich Unternehmensstrategie in der Automobilindustrie und der Energiewirtschaft. Read More Read Less

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1.
Marktsegmentierung in der deutschen Unternehmenspraxis36 %
Marktsegmentierung in der deutschen Unternehmenspraxis
By: Carsten Rennhak, Tobias Kesting
Publisher: Springer Fachmedien Wiesbaden
No Review Yet
₹5,756
₹3,684
Binding:
Paperback
Release:
24 Jan 2008
Language:
German
Available
Ships within 14-16 Days Explain..
2.
Herausforderung Kundenbindung37 %
Herausforderung Kundenbindung
By: Carsten Rennhak
Publisher: Deutscher Universitatsverlag
No Review Yet
₹8,897
₹5,605
Binding:
Paperback
Release:
27 Jun 2006
Language:
German
Available
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3.
Die Wirkung vergleichender Werbung36 %
Die Wirkung vergleichender Werbung
By: Carsten Rennhak
Publisher: Deutscher Universitatsverlag
No Review Yet
₹5,756
₹3,684
Binding:
Paperback
Release:
29 Oct 2001
Language:
German
Available
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4.
Allgemeine Betriebswirtschaftslehre36 %
Allgemeine Betriebswirtschaftslehre
By: Marc Oliver Opresnik, Carsten Rennhak
Publisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
No Review Yet
₹3,140
₹2,010
Binding:
Paperback
Release:
18 Dec 2014
Language:
German
Available
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5.
Marketing: Grundlagen36 %
Marketing: Grundlagen
By: Marc Oliver Opresnik, Carsten Rennhak
Publisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
No Review Yet
₹2,930
₹1,875
Binding:
Paperback
Release:
12 Nov 2015
Language:
German
Available
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6.
Corporate Governance in 100 Minuten11 % NR
Corporate Governance in 100 Minuten
By: Marc Oliver Opresnik, Carsten Rennhak
No Review Yet
₹2,060
₹1,833
Binding:
Paperback
Release:
30 Aug 2025
Language:
German
International Edition
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7.
Übungsbuch zur Betriebswirtschaftslehre in 100 Minuten8 % NR
Übungsbuch zur Betriebswirtschaftslehre in 100 Minuten
By: Marc Oliver Opresnik, Carsten Rennhak
Publisher: Amazon Digital Services LLC - Kdp
No Review Yet
₹1,927
₹1,773
Binding:
Paperback
Release:
15 Jan 2024
Language:
German
International Edition
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8.
Public Relations klipp & klar18 % POD/NR
Public Relations klipp & klar
By: Carsten Rennhak, Carina Schmidt
Publisher: Springer Fachmedien Wiesbaden
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₹3,541
₹2,904
Binding:
SF
Release:
10 Jan 2020
Language:
German
International Edition
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Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
9.
Zukunftsfeld Elektromobilität4 % POD/NR
Zukunftsfeld Elektromobilität
By: Carsten Rennhak
Publisher: ibidem-Verlag, Jessica Haunschild u Christian Schon
No Review Yet
₹3,524
₹3,383
Binding:
Paperback
Release:
01 Jul 2013
Language:
German
International Edition
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Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
10.
Beschwerdemanagement in Franchisesystemen.3 % POD/NR
Beschwerdemanagement in Franchisesystemen.
By: Carsten Rennhak, Ines Stiefbold
Publisher: Ibidem Press
No Review Yet
₹2,951
₹2,862
Binding:
Paperback
Release:
01 Oct 2007
Language:
German
International Edition
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Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
11.
Stirbt die Mitte? Konsumentenverhalten im 21. Jahrhundert. Herausforderungen und Strategien für Marketing und Management3 % POD/NR
Stirbt die Mitte? Konsumentenverhalten im 21. Jahrhundert. Herausforderungen und Strategien für Marketing und Management
By: Carsten Rennhak, Britta Mertens, Jana Sazepin
Publisher: Ibidem Press
No Review Yet
₹2,951
₹2,862
Binding:
Paperback
Release:
05 May 2008
Language:
German
International Edition
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Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
12.
Unternehmenskommunikation 2.0 - Neue Wege im Marketing.3 % POD/NR
Unternehmenskommunikation 2.0 - Neue Wege im Marketing.
By: Carsten Rennhak
Publisher: Ibidem Press
No Review Yet
₹3,811
₹3,697
Binding:
Paperback
Release:
02 Oct 2006
Language:
German
International Edition
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Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
13.
Zuk�nftige Wettbewerbsstrategien f�r Automobilzulieferer. Chancen und Risiken der dritten Revolution in der Automobilindustrie3 % POD/NR
Zuk�nftige Wettbewerbsstrategien f�r Automobilzulieferer. Chancen und Risiken der dritten Revolution in der Automobilindustrie
By: Carsten Rennhak, Katrin M Heigl
Publisher: Ibidem Press
No Review Yet
₹2,951
₹2,862
Binding:
Paperback
Release:
16 Jun 2008
Language:
German
International Edition
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Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
14.
Aktuelle Instrumente der Marketingpraxis. Relationship Marketing, Social-Media im Kundenservice, Cross-Selling, Ingredient Branding, Corporate Identity3 % POD/NR
Aktuelle Instrumente der Marketingpraxis. Relationship Marketing, Social-Media im Kundenservice, Cross-Selling, Ingredient Branding, Corporate Identity
By: Carsten Rennhak
Publisher: Ibidem Press
No Review Yet
₹3,524
₹3,418
Binding:
Paperback
Release:
01 Mar 2012
Language:
German
International Edition
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Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
15.
Kommunikationspolitik im 21. Jahrhundert.3 % POD/NR
Kommunikationspolitik im 21. Jahrhundert.
By: Carsten Rennhak
Publisher: Ibidem Press
No Review Yet
₹3,524
₹3,418
Binding:
Paperback
Release:
01 Nov 2010
Language:
German
International Edition
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Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
16.
Die Automobilindustrie von morgen. Wie Automobilhersteller und -zulieferer gest�rkt aus der Krise hervorgehen k�nnen3 % POD/NR
Die Automobilindustrie von morgen. Wie Automobilhersteller und -zulieferer gest�rkt aus der Krise hervorgehen k�nnen
By: Carsten Rennhak
Publisher: Ibidem Press
No Review Yet
₹3,524
₹3,418
Binding:
Paperback
Release:
01 May 2009
Language:
German
International Edition
Ships within 10-12 Days Explain..
Free Shipping in India and low cost Worldwide.
Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
17.
Energie für nachhaltige Mobilität1 % POD/NR
Energie für nachhaltige Mobilität
By: Carsten Rennhak, Anna Nagl , Karlheinz Bozem
Publisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
No Review Yet
₹5,059
₹5,008
Binding:
Paperback
Release:
01 Aug 2013
Language:
German
International Edition
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Free Shipping in India and low cost Worldwide.
Print On Demand
Print On Demand (POD) titles : are those which have been especially printed by the Publisher / Vendor partner only after an order for them has been received. They are also classified as Non-Returnable.
Non-Returnable titles : are those which have been classified as Non-Returnable under any circumstance by International Publishers / Vendor partners.
18.
Effizientes Marketing Fur ArzteNR
Effizientes Marketing Fur Arzte
By: Heike Breidenich, Carsten Rennhak
Publisher: Kohlhammer
No Review Yet
₹5,539
Binding:
Paperback
Release:
22 Jul 2015
Language:
German
International Edition
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19.
Corporate Governance in 100 Minutes8 % NR
Corporate Governance in 100 Minutes
By: Carsten Rennhak
Publisher: Independently Published
No Review Yet
₹1,655
₹1,523
Binding:
Paperback
Release:
25 Sep 2023
Language:
English
Out of Stock
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20.
Betriebswirtschaftslehre in 100 Minuten9 % NR
Betriebswirtschaftslehre in 100 Minuten
By: Marc Oliver Opresnik, Carsten Rennhak
Publisher: Independently Published
No Review Yet
₹1,684
₹1,532
Binding:
Paperback
Release:
04 Jul 2021
Language:
German
Out of Stock
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