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John E.G. Bateson

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69 %

Services Marketing, International Edition

By: John E.G. Bateson, K. Hoffman, John E. G. Bateson, K. (Colorado State University) Hoffman, John (Cass Business School Bateson

Publisher: Cengage Learning, Inc

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₹5,190

₹1,609

Binding:	Paperback
Release:	08 Sep 2010

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75 % NR

Services Marketing

By: K. Douglas Hoffman, John E.G. Bateson, K. (Colorado State University) Hoffman, K Douglas Hoffman, John (Cass Business School, independent consultant) Bateson

Publisher: Cengage Learning

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₹24,356

₹6,089

Binding:	Paperback
Release:	07 Apr 2023
Language:	English

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20 %

Services Marketing Concepts, Strategies & Cases

By: K. Douglas Hoffman/John E.G. Bateson, K. Douglas Hoffman|John E.G. Bateson

Publisher: Cengage India Private Limited

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₹525

₹419

Binding:	Paperback
Release:	01 Dec 2017
Language:	English

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Mindtap Marketing, 1 Term (6 Months) Printed Access Card for Hoffman/Bateson's Services Marketing: Concepts, Strategies, & Cases, 5th

By: K Douglas Hoffman, John E G Bateson

Publisher: Cengage Learning

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₹7,781

Binding:	Online resource
Release:	18 Feb 2016
Language:	English

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Services Marketing

By: K. (Colorado State University) Hoffman, K Douglas Hoffman, John (Cass Business School, independent consultant) Bateson, John E G Bateson

Publisher: Cengage Learning

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₹6,242

Binding:	Hardback
Release:	01 Jan 2016
Language:	English

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