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Laura Ries

Laura Ries

Al Ries and his daughter and business partner Laura Ries are two of the world's best-known marketing consultants, and their firm, Ries & Ries, works with many Fortune 500 companies. They are the authors of The 22 Immutable Laws of Branding and The Fall of Advertising and the Rise of PR, which was a Wall Street Journal and a BusinessWeek bestseller, and, most recently, The Origin of Brands. Al was recently named one of the Top 10 Business Gurus by the Marketing Executives Networking Group. Laura is a frequent television commentator and has appeared on the Fox News and Fox Business Channels, CNN, CNBC, PBS, ABC, CBS, and others. Their Web site (Ries.com) has some simple tests that will help you determine whether you are a left brainer or a right brainer.

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2.
The Fall of Advertising and the Rise of PR21 % NR
3.6 (7)
₹1,455
₹1,149
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Release:
10 Jul 2004
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3.
The 22 Immutable Laws of Branding35 %
4.8 (8)
₹1,199
₹779
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Release:
20 Mar 2011
Language:
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4.
The Origin of Brands27 %
4.5 (6)
₹875
₹639
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27 Sep 2005
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5.
The Strategic Enemy47 % NR
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₹1,533
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15 Sep 2025
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7.
Visual Hammer41 %
Publisher: Ries & Ries
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₹1,568
₹925
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23 Apr 2015
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8.
War in the Boardroom9 % NR
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24 Feb 2009
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9.
War in the Boardroom21 % NR
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24 Feb 2009
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10.
The Origin of Brands4 % NR
Publisher: HarperCollins
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₹1,335
₹1,282
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11 May 2004
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11.
The 22 Immutable Laws of Branding3 % NR
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₹1,554
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01 Oct 2002
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12.
22 Immutable Laws of Branding23 % NR
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₹1,173
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01 Oct 2002
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13.
The Origin Of Brands
4.4 (7)
₹1,664
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11 May 2004
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14.
11 Immutable Laws of Internet Branding
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01 Jan 2000
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15.
The 22 Immutable Laws of Branding
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06 Apr 1999
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16.
War in the Boardroom25 %
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₹689
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02 Apr 2009
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17.
The Fall of Advertising & the Rise of PR
3.6 (7)
₹2,090
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20 Aug 2002
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English
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18.
The 22 Immutable Laws of Branding
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₹2,202
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Release:
23 Sep 1998
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19.
The 11 Immutable Laws of the Internet
Publisher: Profile Books Ltd
4.0 (5)
₹918
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08 May 2001
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20.
The Strategic Enemy
Publisher: Wiley
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09 Sep 2025
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