Michael W. LowensteinMichael W. Lowenstein, PhD, CMC, is Thought Leadership Principal for Beyond Philosophy. He is the author of five customer-centric strategy books and over 150 white papers and articles. His PhD is from SKEMA Graduate Business School in France. As art of his professional background, Lowenstein has held senior executive positions with several major worldwide research and consulting organizations, and he is broadly experienced as a strategic and innovative marketing consultant in many B2B and B2C product and service industries. Read More Read Less