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Naresh K Malhotra

Naresh K MalhotraDr. Naresh K. Malhotra is Senior Fellow, Georgia Tech CIBER and Regents Professor Emeritus, Scheller College of Business, Georgia Institute of Technology, USA. He is Chairman of the Emerging Markets Conference Board the Lead Program Co-Chair of the anual conferences organized by the Board. He has published more than 140 papers in major refereed journals. In addition, he has also published numerous refereed articles in the proceedings of major conferences. In addition, he has also published numerous refereed articles in the proceedings of major national and international conferences. Several articles have received best paper research awards. Read More Read Less

139 results found

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1.

Marketing Research

23 %

Marketing Research

By: Naresh K. Malhotra

Publisher: Pearson Education India

4.4

(7)

₹1,000

₹770

Binding:	Paperback
Release:	25 Mar 2019
Language:	English

Available

Ships within 2-4 Days Explain..

2.

Review of Marketing Research

Review of Marketing Research

By: Naresh K. Malhotra

Publisher: Emerald Publishing Inc

No Review Yet

₹3,285

Binding:	Hardback
Release:	01 Jan 2008
Language:	English

Available

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3.

Artificial Intelligence in Marketing

49 %

Artificial Intelligence in Marketing

By: Naresh K. Malhotra, Olivier Toubia, K. Sudhir

Publisher: Emerald Publishing Limited

No Review Yet

₹13,690

₹6,982

Binding:	Hardback
Release:	13 Mar 2023
Language:	English

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4.

Review of Marketing Research

Review of Marketing Research

By: Naresh K. Malhotra

Publisher: Emerald Publishing Inc

No Review Yet

₹2,146

Binding:	Hardback
Release:	01 Dec 2009
Language:	English

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5.

Customer Relationship Marketing: Theoretical And Managerial Perspectives

Customer Relationship Marketing: Theoretical And Managerial Perspectives

By: Naresh K Malhotra, James Agarwal

Publisher: World Scientific Publishing Co Inc (USA)

No Review Yet

₹2,603

Binding:	Paperback
Release:	25 Feb 2021
Language:	English

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6.

Essentials of Marketing Research : A Hands-on Orientation

20 %

Essentials of Marketing Research : A Hands-on Orientation

By: Naresh K. Malhotra

Publisher: Pearson Education

3.7

(7)

₹820

₹656

Binding:	Paperback
Release:	April'2016
Language:	English

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7.

Operations Management: Processes and Supply Chains, Global Edition

54 %

Operations Management: Processes and Supply Chains, Global Edition

By: Lee J. Krajewski, Manoj K. Malhotra, Larry P. Ritzman, Naresh Malhotra

Publisher: Pearson Education Limited

3.7

(3)

₹9,029

₹4,153

Binding:	Paperback
Release:	11 Oct 2018
Language:	English

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8.

Marketing Research

Marketing Research

By: Naresh K. Malhotra, David F. Birks, Peter A. Wills

Publisher: FT Press

4.5

(2)

₹3,673

Binding:	Paperback
Release:	17 Jul 2012
Language:	English

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9.

Marketing Accountability for Marketing and Non-Marketing Outcomes

48 %

Marketing Accountability for Marketing and Non-Marketing Outcomes

By: David W. Stewart, Naresh K. Malhotra, V. Kumar

Publisher: Emerald Publishing Limited

No Review Yet

₹13,597

₹7,070

Binding:	Hardback
Release:	27 Sep 2021
Language:	English

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10.

The Vulnerable Consumer

48 %

The Vulnerable Consumer

By: Angela Y. Lee, Naresh K. Malhotra

Publisher: Emerald Publishing Limited

No Review Yet

₹11,470

₹5,964

Binding:	Hardback
Release:	24 Jun 2024
Language:	English

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11.

Measurement in Marketing

49 %

Measurement in Marketing

By: Naresh K. Malhotra, Bert Weijters, Hans Baumgartner

Publisher: Emerald Publishing Limited

No Review Yet

₹11,377

₹5,802

Binding:	Hardback
Release:	12 Sep 2022
Language:	English

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12.

Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference

37 %

Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference

By: Naresh K. Malhotra

Publisher: Springer International Publishing AG

No Review Yet

₹11,149

₹7,024

Binding:	Hardback
Release:	27 May 2015
Language:	English

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13.

Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference

37 %

Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference

By: Naresh K. Malhotra

Publisher: Springer International Publishing AG

No Review Yet

₹11,149

₹7,024

Binding:	Paperback
Release:	29 Oct 2016
Language:	English

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14.

Review of Marketing Research

57 %

Review of Marketing Research

By: Naresh K. Malhotra

Publisher: Emerald Publishing Inc

No Review Yet

₹15,000

₹6,450

Binding:	Hardback
Release:	30 Sep 2004
Language:	English

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15.

Review of Marketing Research

57 %

Review of Marketing Research

By: Naresh K. Malhotra

Publisher: Emerald Publishing Inc

No Review Yet

₹15,000

₹6,450

Binding:	Hardback
Release:	01 Nov 2005
Language:	English

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16.

Review of Marketing Research

59 %

Review of Marketing Research

By: Naresh K. Malhotra

Publisher: Emerald Publishing Inc

No Review Yet

₹15,625

₹6,406

Binding:	Hardback
Release:	01 Feb 2007
Language:	English

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17.

Review of Marketing Research

70 %

Review of Marketing Research

By: Naresh K. Malhotra

Publisher: Emerald Publishing Inc

No Review Yet

₹21,250

₹6,375

Binding:	Hardback
Release:	01 Nov 2008
Language:	English

Available

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18.

Review of Marketing Research

Review of Marketing Research

By: Naresh K. Malhotra

Publisher: Emerald Publishing Limited

No Review Yet

₹3,285

Binding:	Hardback
Release:	02 Dec 2010
Language:	English

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