Robert Pritchard ROBERT D. PRITCHARD is Professor of Psychology and Director of the Industrial and Organizational Psychology Program at Texas A&M University. His primary interest lies in measuring and improving organizational productivity. He has worked with many orgnizations in the United States and Europe. He is a member of a national task force on productivity and the Governor's Committee on Incentive and Productivity in Texas. Pritchard has published numerous articles on the topic of productivity.
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