Consumer Entertainment Psychology Behaviors (Paperback) | Released: 16 Jan 2020

In estimating the economic scope of the sports industry is to define the industry in economic terms. Several frameworks for defining the sports industry have been proposed; much of this research emerged from Europe, where government policymakers took an interest in estimating the overall economic importance of sport several decades ago. While a national income and product accounting approach has some appeal, because of the well-developed methodology and the existence of rich set of frequently updated accounts for many developed economies, it also has some weaknesses. First, on the national product side the analyst is at the mercy of the existing production classification system. All levels of government are involved in the provision of sports facilities and other important activities on the supply side of the sports market, and national income and product accounts do not contain detailed estimates of government spending on many specific items. Much of the activity in the sports market involves non-traded goods and labor inputs not valued at market prices, such as WORLD CUP SPORT COMPETITIVE GAME, WORLD GOLF, WOLRD TENNIS SHOW as well as any sport service workers they are needed to work in these any one big shows. Hence, the sport show audience number will influence any one these sport show income and employees number. The sport show employees needing number will depend on these activities factors, such as: 1. Activities involving participation in sport 2. Activities involving attendance at spectator sporting events 3. Activities involving following spectator sporting events through some media. We recognize that each component contains elements that could be defined as recreation, exercise, or games of skill. For example, including participation in sport means that some activities that could be defined as exercise, like aerobics or walking, will be included in our definition. Including spectator sports means that auto racing, figure skating, and other such activities will be included in our definition. Individuals can participate in the sport market in three ways: by participating some sport, by attending a sporting event, or by watching or listening to a sporting event on television, radio, or the internet. Each generates direct and indirect economic activity. All three take time, and economic theory tells us that time use has an opportunity cost. In this case, the opportunity cost of individual participation in sport is the value of the next best opportunity for an individual. For consumers of sport, this opportunity cost can be valued in terms of forgone wages or earnings. Furthermore, participating in sport requires equipment, fees, and potentially travel, all of which generate economic activity. Attending a sporting event involves purchasing tickets, travel and perhaps other purchases like food and souvenirs. Watching or listening to sporting events requires equipment, in the form of televisions, radios or computers, as well as subscriptions to broadcast services. Since all of these economic activities increase with the number of participants, documenting the number of participants is an important indicator of the scope of the sports market. On conclusion, more importantly, individuals' participation in the sports market generates significant economic benefits beyond direct and indirect economic activity. Individuals derive satisfaction, or utility, from participation in the sports market, which has economic value. In economics view, individuals' participation in the sports market produces consumption benefits. These consumption benefits are not bought and sold like tickets, but they are important when assessing the overall scope of the sports market. Although placing a dollar value on sport related consumption benefits is beyond the scope of this paper, it is safe to say that the value of these consumption benefits rises with the number of participants in the sports market.