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Volume 8

Volume 8

          
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About the Book

This is Volume Eight (25 articles) of our Art of War Playbook. It is both the shortest and perhaps the most important of the series. The articles in this volume explain how you must make claims to win the rewards of positioning. On unique aspects of Sun Tzu's competitive system is that focuses specifically in on winning rewards rather than just winning battles. The Playbook itself is the culmination of over a decade of work breaking down Sun Tzu's principles into a series of step-by-step practical articles by the Institute's multiple award-winning author and internationally recognized Art of War expert, Gary Gagliardi. The work explains the concepts in the verses of Sun Tzu's classic on strategy in detail, explaining the situations to which they apply the steps in Sun Tzu's system for using them with examples from modern competition. While the original Art of War was originally written for military generals who understood the philosophical concepts of ancient China, our Art of War Playbook is written for today's readers and provide enough descriptive material so that Sun Tzu's ideas can actually be used in everyday life. The Art of War Playbook puts Sun Tzu's ideas into everyday, practical language as a book of instruction. Because of its size and detail, the Playbook is published in nine volumes. The concepts covered in this volume are listed below: Playbook Overview About Positions About Rewards 8.0.0 Winning Rewards 8.1.0 Successful Positions 8.1.1 Transforming Resources 8.1.2 Reward Boundaries 8.1.3 Reward Timing 8.2.0 Making Claims 8.3.0 Securing Rewards 8.3.1 Gauging Value 8.3.2 Distinctive Packaging 8.3.3 articles of Engagement 8.3.4 Position Production 8.4.0 Individual Support 8.5.0 Leveraging Emotions 8.6.0 Winning Attention 8.7.0 Productivity Improvement 8.7.1 Position Erosion 8.7.2 Abandoning Positions The Art of War Playbook Series About the Translator and Author Other Art of War Books by Gary Gagliardi Glossary of Key Concepts Except for review and overview articles, each article is written in standard format including the related quote in Sun Tzu, the general principle in more modern terms, the situation to which the rule is applied or which necessitates the rule, the opportunity created or exploited by the concept, the list of specific Art of War articles breaking down the general principle into a series of actionable steps with references to related concepts in the Playbook, and illustrations of the application of each of those step to a specific competitive arena, i.e. sales, politics, small business, etc. articles are written generically to apply to every competitive arena (business, personal life, career, sports, relationships, etc.) with each specific illustrations drawn from one of these areas. The initial number identifies where each article appears in Playbook Structure. For example, the article 2.1.3 Strategic Deception is the third article in the first section of the second book in the nine volumes of the Strategy Playbook. In our on-line version, this links are live, clicking on them brings you to the article itself. We provide them because the interconnection of concepts is useful important in learning Sun Tzu's system. The Nine Parts of the Playbook cover the following topics: 1. Positions, 2. Perspective, 3. Opportunities, 4. Probability, 5. Mistakes, 6. Situations, 7. Momentum, 8. Rewards, and 9. Vulnerabilities.
About the Author: Gary Gagliardi is a multiple award-winning author, successful high-tech entrepreneur, an internationally-known strategic trainer, and America's leading authority on the ancient Chinese system of Sun Tzu. Among his accomplishments are: - Authoring over two dozen books on technology, business, marketing, and self-help, with ten of his books winning award recognition in eleven different non-fiction categories, - Appearing as a strategy expert on hundreds of radio and TV shows all across the country, - Founder and 14-year CEO of an Inc. 500 software company focusing on large organization logistics with offices across the U.S. and in Europe, - Having his books have been translated into a dozen different languages and published around the world with his translation of Sun Tzu's used as the basis for translation into other languages, - Speaking all over the world and training the employees of some of the world's largest organizations in competitive strategy.


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Product Details
  • ISBN-13: 9781929194834
  • Publisher: Clearbridge Publishing
  • Publisher Imprint: Clearbridge Publishing
  • Height: 229 mm
  • No of Pages: 120
  • Series Title: Sun Tzu's Art of War Playbook
  • Weight: 172 gr
  • ISBN-10: 1929194838
  • Publisher Date: 04 Jun 2014
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 6 mm
  • Width: 152 mm


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