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Jagdish Sheth

Jagdish ShethJagdish Sheth is the Charles H. Kellstadt Professor of Marketing at the Goizueta Business School, Emory University, and the founder of the Center of Relationship Marketing. He has served as an advisor and consultant to AT&T, Lucent, Motorola, and Youg and Rubicam, and contributes regularly to The Wall Street Journal and other publications. He lives in Atlanta, Georgia. Read More Read Less

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2.
Customer Relationship Management: Emerging Concepts, Tools and Applications21 %
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3.
Clients for Life
Publisher: Simon & Schuster
4.6 (7)
₹715
Binding:
Paperback
Release:
15 Jul 2002
Language:
English
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5.
Consumer Behavior - A Digital Native | First Edition | By Pearson22 %
Publisher: Pearson Education
4.8 (5)
₹910
₹710
Binding:
Paperback
Release:
01 Aug 2019
Language:
English
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6.
Marketing Theory: Evolution and Evaluation of Schools of Marketing Thought20 %
Publisher: Wiley
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₹939
₹751
Binding:
Paperback
Release:
21 Jun 2022
Language:
English
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7.
The 4 A's of Marketing27 %
4.5 (2)
₹495
₹361
Binding:
Paperback
Release:
19 Dec 2011
Language:
English
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8.
Accidental Scholar20 %
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₹995
₹796
Binding:
Hardback
Release:
01 Apr 2024
Language:
English
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9.
Firms of Endearment: How World - Class Companies Profit from Passion and Purpose9 % NR
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10.
Marketing Theory9 % NR
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₹10,369
₹9,436
Binding:
Paperback
Release:
16 Jan 2025
Language:
English
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11.
The Routledge Handbook of Global and Digital Governance CrossroadsNR
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12.
Handbook of Vocational Education and Training4 % NR
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₹19,879
₹19,084
Binding:
Hardback
Release:
22 Apr 2025
Language:
English
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13.
Purpose-Driven Pricing27 %
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₹4,031
₹2,943
Binding:
Hardback
Release:
29 Jul 2024
Language:
English
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15.
Artificial Intelligence in Customer Service7 % NR
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₹18,300
₹17,019
Binding:
Hardback
Release:
18 Aug 2023
Language:
English
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16.
Legends in Marketing: Philip Kotler34 %
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₹49,900
₹32,934
Binding:
SA
Release:
23 Dec 2011
Language:
English
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17.
The Self Destructive habits of Good companies19 %
Publisher: Pearson
4.7 (3)
₹630
₹510
Binding:
Paperback
Release:
30 May 2021
Language:
English
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18.
The Sustainability Edge27 % NR
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₹4,022
₹2,936
Binding:
Hardback
Release:
05 Dec 2016
Language:
English
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19.
The Howard - Sheth Theory of Buyer Behavior34 %
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₹1,659
₹1,095
Binding:
Paperback
Language:
English
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20.
India's Road to Transformation24 % NR
Publisher: Vibrant Publishers
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₹4,575
₹3,477
Binding:
Paperback
Release:
19 Mar 2024
Language:
English
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